Business Development Executive (Upwork & Freelance Platforms)

• Business Development Executive (Upwork & Freelance Platforms)
• Job Summary
• We are seeking a proactive and results-driven Business Development Executive with proven experience
• in generating leads and winning projects through platforms such as Upwork, Freelancer, Fiverr, Guru,
• PeoplePerHour, and similar marketplaces.
• The ideal candidate should have strong requirement analysis skills, proposal writing expertise, profile
• optimization experience, and the ability to identify and secure opportunities in AR, VR, MR, XR, AI, 3D
• Visualization, Digital Twin, and Software Development domains.
• Key Responsibilities
• * Business Development & Lead Generation
• - Identify and bid on relevant projects across Upwork, Freelancer, Fiverr, Guru, and other freelancing
• platforms.

• Research potential clients and understand project requirements.
• Generate qualified leads and schedule discovery calls with prospects.
• Build and maintain a healthy pipeline of opportunities.

Requirement Understanding

• Analyze project requirements and client needs.
• Coordinate with technical teams to understand project scope, effort, and feasibility.
• Translate client requirements into clear project understanding documents.

Proposal Writing & Submission

• Prepare customized and compelling proposals tailored to client requirements.
• Highlight company capabilities, case studies, and relevant experience.
• Follow up with clients to maximize response rates and conversions.
• Handle project discussions and initial negotiations.
• Profile & Account Optimization
• Optimize company profiles on Upwork, Freelancer, Fiverr, and other platforms.
• Improve profile visibility, rankings, and conversion rates.
• Maintain portfolios, project descriptions, case studies, and service offerings.
• Continuously update profiles with recent work and client success stories.

* Connect & Bid Strategy Management

• Strategically manage Upwork Connects and bidding budgets.
• Identify high-conversion opportunities.
• Track proposal performance and optimize bidding strategies.
• Monitor platform trends and algorithm changes.

Required Skills

• Proven experience with Upwork, Freelancer, Fiverr, Guru, PeoplePerHour, or similar platforms.
• Strong understanding of project bidding and lead generation.
• Excellent requirement gathering and analysis skills.
• Strong proposal writing and communication skills.
• Experience optimizing profiles for higher visibility and conversion.
• Knowledge of Upwork Connect management and bidding strategies.
• Strong English written and verbal communication.
• Ability to work independently and achieve revenue targets

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Key Performance Indicators (KPIs)

• Number of qualified proposals submitted.
• Client responses and interviews generated.
• Meetings scheduled.
• Projects won.
• Monthly revenue generated.
• Proposal-to-conversion ratio.
• Platform profile growth and visibility metrics.