Assistant Manager - Marketing - Retail

Department Icon Digital Marketing/Marketing
Posted: 4 months ago
4-10 years
Gurgaon/Gurugram
Digital Marketing/Marketing
work from office
Full Time

Posted: 4 months ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

  • Execute brand awareness, acquisition, and re engagement initiatives which drive the growth of offline & online business.
  • Support in developing a robust annual marketing strategy assessing overall product marketing plans and aligning priorities against the overall business calendar and goals.
  • Execute and maintain an action-oriented, easy to understand, monthly marketing performance report for offline & online.
  • Support in executing an impactful 360-degree marketing plan across traditional and digital platform. Analyse and drive media performance across all mediums.
  • Manage media & digital agency relationship to drive KPIs and optimise media spend and performance.
  • Manage customer database including ongoing maintenance and regular database updates for better customer insight.
  • Support in conceptualising, managing and executing key events in cooperation with store network & key organisational functions to create brand awareness and maximise commercial success.
  • Execute seasonal GTM in alignment with brand standards and relevant team members.
  • Collaborate cross-functionally with critical stakeholders including Retails Sales & Operations Manager, Product & Merchandising Manager, Visual Merchandising and Finance.

Skills

MarketingRetail MarketingMedia PlanningSocial MediaMediaMarketingProduct Marketing

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