Brand Manager - FMCG/D2C
Digital Marketing/Marketing
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Job Description
- Industry - FMCG / Foods / Beverage
- Category - Sales & Marketing
- Skills - Brand Marketing, Brand Building, Brand Development, Brand Awareness, Brand Strategy, Brand Campaigns, Brand Advertising
- Job Type - Permanent
Description - This role owns the brand strategy and market positioning for a premium athletic wear label. You will drive brand storytelling, campaigns and consumer engagement across channels.
Client Details:
Our client is a contemporary athletic and lifestyle brand blending performance, design and modern aesthetics. With a strong focus on quality, innovation and community, they are scaling rapidly in the Indian and international markets.
Description:
- Own and execute the end-to-end brand strategy across all touchpoints
- Develop seasonal brand plans aligned with business and growth goals
- Lead brand campaigns, launches and collaborations from concept to execution
- Work closely with design, marketing, e-commerce and retail teams
- Ensure consistent brand voice, visual identity and storytelling
- Track brand health metrics, consumer insights and market trends
- Manage external partners including creative, PR and media agencies
- Support leadership with insights on brand positioning and expansion
Profile:
- Proven experience as a Brand Manager within fashion, lifestyle or D2C
- Strong understanding of athleisure, premium fashion or youth culture
- Experience leading campaigns and cross-functional projects
- Strategic thinker with hands-on execution capability
- Excellent communication and stakeholder management skills
- Data-driven with strong commercial awareness
Job Offer:
- Opportunity to build a high-impact brand in a growth phase
- High ownership and visibility with senior leadership
- Creative freedom and exposure to end-to-end brand building
- Competitive compensation and performance-linked growth opportunities
To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Pooja Napa on +91 80 6826 6821.
Contact - Pooja Napa - +91 80 6826 6821
The Apply Button will redirect you to website. Please apply there as well.
Skills
MarketingBrand ManagementFMCG MarketingD2CMediaMarketingIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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