Digital Marketing Freelancer

Company Description MountBox Design Studio, a creative division of ThomasMount Consulting Pvt Ltd, is a full-service digital experience and branding studio with over 20 years of cross-industry expertise. The studio specializes in UI/UX design, brand identity, digital marketing, and graphic design, delivering strategic and user-centric solutions that help brands differentiate and grow. MountBox partners with startups and enterprises to craft digital experiences that blend creativity with functionality and drive measurable business outcomes. With a strong portfolio across sectors and a client-first mindset, the studio offers a collaborative environment where design, technology, and strategy come together with clear purpose.

Role Description The Growth & Digital Marketing Specialist is a full-time, on-site role based in Kochi. This role is responsible for planning, executing, and optimizing digital marketing campaigns across channels such as search, social media, email, and display to drive brand awareness, engagement, and lead generation. The specialist will analyze performance data, identify growth opportunities, and apply growth hacking techniques to improve conversion rates and customer acquisition. Day-to-day activities include collaborating with design and content teams, coordinating with sales to align campaigns with revenue goals, managing marketing projects and timelines, and reporting on key metrics and insights to stakeholders. The role requires hands-on involvement in experimentation, A/B testing, funnel optimization, and continuous improvement of digital touchpoints.

Qualifications

• Candidates should possess strong analytical skills for data interpretation, performance tracking, and decision-making.
• Candidates should possess clear and effective communication skills for collaborating with cross-functional teams and engaging stakeholders.
• Candidates should possess growth hacking skills to design experiments, optimize funnels, and accelerate user acquisition and retention.
• Candidates should possess sales-related skills to align marketing initiatives with revenue goals and support lead nurturing.
• Candidates should possess project management skills to plan, prioritize, and deliver multiple campaigns on time and within scope.
• Relevant experience in digital marketing channels (SEO, SEM, social media, email, performance marketing) is highly beneficial.
• Working knowledge of marketing analytics and CRM tools (e.g., Google Analytics, Ads platforms, HubSpot or similar) is preferred.
• Bachelors degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Ability to work on-site in Kochi, collaborate within a creative studio environment, and adapt to a fast-paced, client-focused setting.