Digital Marketing Executive

Company: Narayana Global Ventures Pvt. Ltd.

Department: Narayana Digital Technologies

Location: Patna, Bihar

Job Type: Full-Time

Experience: 2–5 Years

Salary: ₹15,000 – ₹20,000 Per Month

Joining: Immediate

About the Role

We are looking for a highly motivated and result-oriented Digital Marketing executive to lead our online marketing initiatives. The candidate will be responsible for planning, executing, and optimizing digital campaigns across multiple platforms to generate leads, increase brand awareness, and drive business growth.

Key Responsibilities

• Plan and execute Digital Marketing campaigns.
• Manage Facebook Ads, Instagram Ads, Google Ads, and YouTube Ads.
• Generate qualified leads for Solar, ERP Software, Education, and Digital Services.
• Develop and implement SEO strategies to improve website rankings.
• Manage Social Media Marketing activities.
• Create content calendars and oversee content creation.
• Track campaign performance and optimize ROI.
• Handle Google Analytics, Google Tag Manager, and Meta Pixel.
• Manage Email Marketing and WhatsApp Marketing campaigns.
• Coordinate with graphic designers, video editors, and sales teams.
• Analyze competitors and market trends.
• Prepare weekly and monthly performance reports.

Required Skills

• Facebook Ads & Instagram Ads
• Google Ads (Search, Display & Performance Max)
• SEO & Local SEO
• Google Analytics 4 (GA4)
• Google Tag Manager (GTM)
• Meta Pixel & Conversion Tracking
• Lead Generation
• Social Media Management
• Content Marketing
• Email Marketing
• Canva / Photoshop Knowledge
• Strong Communication Skills

Qualification

• MBA Marketing / BBA Marketing / B.Tech / Any Graduate
• Digital Marketing Certification Preferred
• Minimum 2 Years of Relevant Experience

Performance Expectations

• Generate qualified leads through digital channels.
• Improve website traffic and keyword rankings.
• Optimize Cost Per Lead (CPL).
• Achieve monthly lead generation targets.
• Increase social media engagement and reach.

Benefits

• Attractive Salary Package
• Performance-Based Incentives
• Career Growth Opportunities
• Startup Leadership Exposure
• Training & Skill Development
• Friendly Work Environment