Content Marketing Manager (Remote, India)

Department Icon Digital Marketing/Marketing
Posted: 7 months ago
5-7 years
Bengaluru / Bangalore, Karnataka
Digital Marketing/Marketing
work from office
Full Time

Posted: 7 months ago
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Job Description

About The Role

Were looking for a strategic, hands?on Content Marketing Manager to lead our full?funnel content strategy and drive inbound growth. Youll own content across SEO/AEO, editorial, product education, and lifecycle communicationsespecially within compliance?heavy industries like HR tech, payroll, or fintech. If you excel at simplifying complex topics and delivering measurable impact, this role is for you.

Key Responsibilities

  • Own and execute the full?funnel content strategy across acquisition, engagement, and retention
  • Lead SEO and AI?search optimization (keywords, on?page, structured content, schema)
  • Manage the editorial roadmap and blog strategy with strong alignment to ICPs and priority verticals
  • Simplify complex HR, payroll, and compliance topics into clear, high?impact content
  • Partner with Demand Gen and Sales to create campaign, enablement, and objection?handling assets
  • Develop lifecycle content (email, in?app, education) to support onboarding, adoption, and retention
  • Track performance (traffic, rankings, engagement, pipeline) and continuously optimize
  • Stay current on compliance trends and AI?search best practices to keep content competitive
  • Use HubSpot, Salesforce, SEO tools, and messaging platforms to execute and measure programs

What We Are Looking For

  • 5+ years in content marketing, SEO, or editorial roles within B2B SaaS (HR tech, payroll, fintech preferred).
  • Proven ability to drive inbound growth and content?assisted pipeline.
  • Strong writing, editorial, and project management skills.

How We Show Up At Netchex

Our culture is built on behaviors we commit toevery day, in every role:

  • Win Together - We operate as one team with one mission. Collaboration over silos, always.
  • Deliver Results - We own outcomes. No excusesjust accountability and impact.
  • Raise the Bar - We pursue progress relentlessly. Better today; stronger tomorrow.
  • Decide and Drive - We take action with clarity and confidence. Perfection isnt the goalmomentum is.
  • Bring the Energy - We show up with positivity and intention. Because the right mindset fuels performance.

Skills

Content StrategyHubspotOptimizationMarketingSeoMarketing Manager

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About Company

Netchex is a leader in the payroll and HR technology space, offering a comprehensive suite of solutions for businesses of all sizes. Their platform simplifies complex HR processes, automates tasks, and provides valuable insights to help organizations manage their workforce effectively.

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