Sales & Marketing Head

Key Responsibilities:

• Develop and implement the hospitals sales, marketing, and business development strategy to achieve revenue and growth targets.
  
• Lead and manage teams handling corporate tie-ups, doctor referral programs, TPAs, government schemes, and institutional sales.
  
• Drive patient acquisition initiatives across OPD, IPD, health check-ups, and specialty services.
  
• Plan and execute branding, advertising, and promotional campaigns to strengthen hospital visibility and reputation.
  
• Identify new business opportunities, strategic partnerships, and corporate associations.
  
• Coordinate with unit heads and clinical departments to design and promote hospital packages and health camps.
  
• Oversee digital marketing, social media presence, and online reputation management.
  
• Conduct market research and competitor analysis to support strategic decision-making.
  
• Develop and monitor marketing budgets, ROI, and periodic performance reports.
  
• Build and maintain strong relationships with consultants, corporate clients, and referring doctors.
  
• Ensure consistent brand messaging and service quality across all marketing channels.
  
• Mentor and develop the marketing and sales teams for performance excellence.
  

Desired Candidate Profile:

• Qualification: MBA / PGDM in Marketing, Business Development, or Healthcare Management.
  
• Experience: 10–15 years of experience in hospital sales, marketing, and business development (multi-specialty hospital preferred).
  
• Proven track record in driving patient footfall, corporate tie-ups, and revenue growth.
  
• Strong leadership, negotiation, and communication skills.
  
• Analytical mindset with ability to translate data into actionable insights.
  
• Proficient in MS Office, CRM tools, and digital marketing platforms.

Regards

Shobhit Nayal

9810802312