Senior Sales Leader - SAP Services

Position: Senior SAP Sales Leader

Location: Bangalore (Hybrid)

Experience: 1517 Years

Industry: Enterprise Software / SAP / Digital Transformation

About the Role:

We are seeking an experienced and dynamic Senior SAP Sales Leader for a leading IT services company to drive revenue growth across our SAP Testing and Quality Engineering solutions in the Indian market. This senior-level position combines individual contributor excellence with team leadership responsibilities. You will be responsible for developing and executing comprehensive SAP sales strategies, managing high-value enterprise client relationships, building and mentoring a high-performing sales team, and driving market penetration.

The ideal candidate will have strong experience selling SAP-related services, testing solutions, automation platforms, and enterprise software to large and mid-sized organizations. You should possess a deep understanding of SAP landscapes, digital transformation initiatives, SAP S/4HANA migrations, and testing challenges faced by enterprises, combined with proven leadership capabilities and a track record of building successful sales organizations.

Key Responsibilities:

Strategic Leadership & Sales Operations:

• Lead and direct all SAP sales operations, strategy, and execution, with 6070% focus on driving direct SAP sales.
• Develop and implement comprehensive SAP sales strategies to achieve revenue targets, market penetration goals, and quarterly/annual objectives.
• Manage and mentor a team of SAP sales professionals, providing coaching, training, performance management, and career development.
• Monitor market trends, competitor activities, and customer needs to drive business strategy and identify new growth opportunities.

Business Development & Account Management:

• Drive new business acquisition and revenue growth for SAP Testing, Quality Engineering, and Test Automation solutions.
• Identify, qualify, and pursue opportunities within enterprise accounts across industries.
• Build and maintain strategic relationships with CIOs, IT Directors, SAP Program Managers, QA Leaders, and Digital Transformation stakeholders.
• Develop and execute account-based sales strategies to achieve targets and expand account penetration.
• Manage the complete sales cycle from prospecting to contract closure, ensuring quality and profitability.

Pre-Sales, Customer Success & Partnership:

• Work closely with pre-sales consultants, solution architects, and delivery teams to create compelling proposals and presentations.
• Understand and articulate customer SAP transformation initiatives, including S/4HANA migrations, upgrades, and application testing requirements.
• Ensure customer satisfaction and support post-sale implementation and adoption.
• Identify strategic partnerships and market expansion opportunities.

Pipeline Management, Forecasting & Reporting:

• Maintain accurate pipeline forecasting and opportunity tracking in CRM systems.
• Provide regular sales metrics, pipeline management, and performance reporting to senior management.
• Ensure quarterly forecast accuracy and visibility into key performance indicators.

Market Development & Thought Leadership:

• Participate in industry events, SAP conferences, webinars, and networking activities to generate leads and establish thought leadership.
• Collaborate with marketing teams on campaigns targeting SAP customers and digital transformation stakeholders.
• Build a strong network within the SAP ecosystem, consulting firms, and enterprise customer base.

Required Qualifications:

• 15-17 years of enterprise software, IT services, or technology sales experience.
• Minimum 8+ years of experience selling SAP-related solutions, SAP services, testing services, automation solutions, or quality engineering offerings.
• Minimum 5+ years in a sales leadership or management role, with proven ability to build and scale high-performance sales teams.
• Extensive and demonstrated SAP sales capability with proven track record of closing large, complex enterprise deals.
• Strong understanding of SAP modules and business applications, including: SAP S/4HANA, SAP ECC, SAP FICO, SAP MM, SAP SD, SAP HCM, SAP SuccessFactors, SAP Ariba, and SAP CRM.
• Proven track record of consistently achieving or exceeding sales targets and revenue goals.
• Experience managing large enterprise accounts and complex, multi-stakeholder sales cycles.
• Strong consultative selling skills with ability to engage both business and technical decision-makers.
• Exceptional communication, presentation, and negotiation skills at executive level.
• Customer relationship management (CRM) proficiency and experience.
• Bachelor's degree in Business, Sales, Marketing, or related field.

Preferred Qualifications:

• Experience selling SAP Testing, Quality Engineering, Test Automation, or DevOps solutions.
• Familiarity with SAP migration, upgrade, and transformation projects.
• Exposure to leading SAP test automation solutions and testing platforms.
• Knowledge of enterprise testing methodologies and QA best practices.
• Experience with sales methodologies such as MEDDIC, SPIN Selling, or Challenger Sales.
• MBA or advanced business education.

Ideal Candidate Profile:

• Hunter mentality with strong prospecting and closing capabilities.
• Natural leader with demonstrated ability to build, scale, and motivate high-performing teams.
• Strategic thinker with business acumen and focus on ROI and business outcomes.
• Strong network within the SAP ecosystem, consulting firms, and enterprise customers.
• Ability to engage both business executives and technical decision-makers effectively.
• Self-driven, entrepreneurial, and comfortable working in a high-growth SaaS and services environment.
• Problem-solver with strong decision-making and analytical capabilities.
• Collaborative team player with ability to work across functions.