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Job Description
- Content Strategy & Development
- Develops and executes content strategies aligned with marketing goals. Creates compelling, audience-specific content including blogs, case studies, internal communications, and other assets ensuring alignment with brand voice and editorial standards. Collaborates with designers and stakeholders to finalize and publish materials.
- CMS & Website Management
- Manages content updates on the website, including publishing blogs, news, and case studies. Ensures SEO and AI best practices and timely enhancements to improve user experience and engagement.
- Campaign Planning & Execution
- Builds and manages the communications calendar. Plans, launches, and monitors integrated marketing campaigns across channels, ensuring alignment with quarterly and annual objectives.
- Program & Event Administration
- Coordinates marketing and communications programs and events. Maintains a calendar of initiatives and tracks KPIs. Adjusts strategies based on performance insights.
- Market & Audience Research
- Researches industry trends, audience behavior, and best practices to inform content creation, campaign targeting, and strategic planning.
- Stakeholder Engagement & Collaboration
- Partners with cross-functional teams to gather inputs, align messaging, and support internal and external communications needs.
- Analytics & Reporting
- Tracks performance metrics for content and campaigns. Prepares reports and insights to guide optimization and demonstrate impact.
- Other Duties as Assigned
- Supports ad hoc marketing and communications initiatives as needed, contributing to the overall success of the team.
Skills & Abilities
- Strong writing and editing skills across long- and short-form content.
- Advanced writing and editing skills with strong command of grammar, style, and English syntax.
- Experience managing CMS platforms and publishing digital content.
- Ability to research technical topics, conduct interviews, and synthesize insights.
- Proficiency in creating clear, engaging, and brand-aligned communication materials.
- Skilled in campaign planning, performance tracking, and reporting.
- Collaborative team player with excellent interpersonal and stakeholder engagement skills.
- Advanced communication skills both written and verbal.
- Proficient in Microsoft Word, Excel, PowerPoint, and digital tools.
- Comfortable working with Google analytics and SEO tools as required
- Strong organizational skills to manage multiple projects and deadlines
Minimum Qualifications
- Bachelors degree.
- 8+ years of relevant experience.
Preferred Qualifications
- BA or BS in Communications, Marketing, Business, Journalism, or related degree
- Previous experience working in an architectural, engineering, or construction firm
- A strong command of Adobe InDesign and Microsoft Word, Microsoft Excel, and PowerPoint
- Excellent command of grammar and spelling
- Good interpersonal and communication skills
- The ability to work as a contributing member of the team
- The ability to work and meet deadlines under rigid time constraints
- The ability to work beyond the standard scheduled workday or workweek
Skills
Content StrategyPublishingGoogle AnalyticsExcelDigital ContentArchitectureStrategic PlanningCMSContent CreationContent StrategyMarketing CampaignsOptimizationMarketingSeoIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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