Product Content Specialist

About Prospecta

Founded in 2002 in Sydney, Australia, with additional offices in India, North America, Canada, and a local presence in Europe, the UK, and Southeast Asia, Prospecta began with a mission to provide top-tier data management and automation software for enterprise clients. Over the years, we have grown into a leading data management software company. Our flagship product, MDO (Master Data Online), is an enterprise Master Data Management (MDM) platform that facilitates comprehensive data management processesfrom creating accurate, compliant, and relevant master data to efficient data disposal. We have established robust processes in asset-intensive industries such as Energy and Utilities, Oil and Gas, Mining, Infrastructure, and Manufacturing.

Culture at Prospecta

At Prospecta, our culture is centred around growth and the excitement of embracing new challenges. We have a passionate team that collaborates seamlessly to create value for our customers. Our diverse backgrounds make Prospecta an exhilarating place to work, bringing a rich tapestry of perspectives and ideas.

We strive to foster an environment that is focused on both professional and personal development. Career progression here isnt just about climbing a ladderits about experiencing a continuous flow of exciting, meaningful opportunities that enhance personal development and technical mastery, all under the mentorship of exceptional leaders. Our interconnected organizational structure focuses on agility, responsiveness, and achieving tangible outcomes.

If youre someone who thrives in a dynamic environment, enjoys wearing multiple hats, and is willing to go the extra mile to achieve goals, Prospecta is the workplace for you. We courageously push boundaries in everything we do, while sharing a sense of fun and celebrating both small and big wins.

About the Job

Position Product Content Specialist

Location: Noida

Role Summary: We are looking for a creative, tech-savvy, and storytelling-driven Product Content Specialist to bring our software products to life through words. This role is perfect for someone who can distill complex product features into crisp, engaging messages that connect with both business and technical audiences across social media, blogs, websites, and campaigns.

Youll work closely with product managers, designers, and marketers to create content thats not just informative but exciting, compelling, and conversion-friendly.

Key Responsibilities

Social Media Content Creation

Craft high-impact, platform-optimized posts for LinkedIn, Twitter, and other channels to drive engagement, thought leadership, and product awareness.

Product Messaging & Storytelling

Translate product features and updates into clear, benefits-driven content for users, prospects, and partners.

Content Development for Collaterals

Write product datasheets, web copy, case studies, email campaigns, and video scripts that are consistent with our brand voice and product positioning.

Cross-functional Collaboration

Partner with Product, and Marketing teams to understand the roadmap, capture value propositions, and support go-to-market initiatives with compelling narratives.

Content Performance & Optimization

Monitor engagement metrics and continuously optimize copy and formats to drive awareness and conversions.

Must have:

• 35 years of experience in content writing, product marketing, or digital storytelling (preferably in a B2B SaaS or tech environment)
• A strong portfolio of social media content and long-form product-focused pieces
• Exceptional command of language, tone, and clarity with the ability to simplify the complex
• Familiarity with software product lifecycles, especially in enterprise or SaaS
• Strong understanding of content formats: blogs, social, web, email, decks, scripts
• Ability to thrive in a fast-paced, cross-functional environment
• Self-starter with a creative mindset and an eye for detail

Good to have:

• Experience working with design tools like Canva, Figma, or Adobe Creative Suite
• Knowledge of SEO and content optimization tools (like SEMrush, Yoast, etc.)
• Basic understanding of analytics and performance tracking
• Exposure to platforms like LinkedIn Ads, Zoho Campaign, or WordPress

What will you get:

Growth Path:

At Prospecta, your career journey is one of growth and opportunity. Here, depending on your career journey you can either kickstart your career or accelerate your professional development in a dynamic environment. Your success is our priority, and as you demonstrate your abilities and achieve results, youll have the chance to advance into a lead role. Were committed to helping you elevate your experience and skillsets, providing you with the tools, support, and opportunities to reach new heights in your career.

Benefits:

• Competitive salary;
• Comprehensive health insurance:
• Generous paid time off;
• Flexible hybrid working model
• Ongoing learning & career development;
• Onsite work opportunities; and
• Annual company events and workshops.