Cinema Manager

Department Icon Digital Marketing/Marketing
Posted: 3 months ago
0-1 years
Gorakhpur, Uttar Pradesh
Digital Marketing/Marketing
work from office
Full Time

Posted: 3 months ago
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Job Description

Role: Cinema Manager

Job Purpose:

To head the Cinema Operations as a Revenue Centre Head for ensuring & meeting the Customer Satisfaction Scores and Revenue targets through Efficient operations, Centered on the Standard Operating Procedures and fair People Management practices.

Key Responsibilities:

  • Ensuring Financials of cinema/ Unit (Like SPH, ATP, Strike rate).
  • Tracks and directs the performance of the cinema on daily basis through consistent implementation of the SOPs and tracking of the business environment towards achievements of the monthly targets (revenues- Box/Concessions/LAM and customer satisfaction scores) and identifies key contributing members for rewards/incentives.
  • Drive Local Area Marketing to increase admissions to the cinema. Also to establish PVR, not only as Cinema but as an overall entertainment destination of first choice.
  • Drive sales to enhance cinema performance.
  • COGS Control.
  • Ensures redressal of all customer complaints at the cinemas within stipulated timelines.
  • Ensures compliance to Cinema SOPs and achieving benchmark scores in Quality Audits
  • Ensures cinema delivers excellent customer service and qualifies benchmark ratings in Mystery customer audits
  • Plans and implements the On-the-Job Training/Operational Training for DMs and Duty Officer and front-line staffing coordination with the training team, for operational efficiency.
  • Attrition Control by keeping close contact with cinema team members and keep them motivated.
  • Training of team on various initiatives (local and corporate)
  • Facilitates implementation of all marketing drives at the cinema as per the corporate directives.
  • Ensuring accurate and timely reporting of site performance against the targets for consistent tracking and timely mid-course correction by the management.
  • Ensure full support of all verticals to the cinema team for all matters related to the upkeep of the assets and availability of the systems through interventions and escalations.
  • Statutory Compliance and Liaison. Interact with local authorities (Govt./Police/Developer) for smooth operations and timely support to the cinema).
  • Develops a strong bonding amongst the cross functional team members through building common understanding of the cinema performance and their contribution towards achievement of the same.

Other Job Specification:

  • P&L Handling Exposure
  • Functional knowledge of all functional teams at a Cinema and impact of their performance on the P&L of the Cinema.
  • Knowledge and functioning of Projection machine / software.
  • Meeting customer expectations (Patrons /Management/Statutory Bodies) while focusing at the business goals.
  • Build bridges amongst multifunctional team members for cohesive actions by the cinema team.
  • Responsible to the Area Manager/Regional Manager for delivery against targets.
  • Effective handling of External customers for ensuring value service delivery.

Skills

Marketing

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About Company

PVR is India's largest film exhibition company. With a network of 873 screens in 181 properties across 73 cities, PVR offers a premium cinematic experience.

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