Marketing Manager - Sports

• Develop and execute 360° marketing plans: brand campaigns, retail activations, digital, and partnerships
• Drive category growth beyond footwear – across apparel, equipment, and performance sports
• Manage sponsorships, athletes/clubs partnerships, and sports events
• Lead go-to-market for new product launches in collaboration with buying/merchandising
• Oversee digital marketing, social media, CRM, and e-commerce marketing performance
• Manage marketing budget, agencies, and ROI measurement
• Analyze market trends, competitor activity, and consumer insights in the sports industry

• 6-8+ years in Marketing, must have solid Sports industry background (multi-sport categories)
• Candidates with only footwear experience will not be considered
• Experience in sports retail, sports brands, fitness, or sporting goods required
• Strong digital, brand, and activation experience in GCC preferredBachelor’s in Marketing/Business; MBA a plus

Reliance HR Consultancy