Senior Sales Executive

Role: Cooler Deployment Executive (Beverage Division)

Key Responsibilities

• Execute placement of visi-coolers and refrigeration units at retail outlets, HoReCa, and distributor points as per company strategy.
• Coordinate with sales teams to identify high-potential outlets for cooler deployment to maximize product visibility and sales.
• Ensure correct branding, planogram compliance, and visibility standards on all deployed coolers.
• Track movement, installation, and retrieval of company-owned cooling assets.
• Conduct regular market audits to monitor cooler utilization, condition, and uptime.
• Handle service requests and coordinate with technicians for repairs and preventive maintenance.
• Maintain records of asset allocation, retailer agreements, and deployment approvals.
• Support promotional campaigns by ensuring coolers are stocked and merchandised properly.
• Prevent misuse, relocation, or damage of company assets through routine checks.
• Submit daily/weekly reports on deployment status, service issues, and market feedback.

Preferred Profile

• Experience in field operations, sales support, or asset deployment (FMCG/beverage preferred)
• Strong coordination and stakeholder management skills
• Comfortable with extensive field travel
• Basic understanding of refrigeration units is an advantage
• Good reporting and documentation skills
• Budget : Less than 14 lacs ( F+V)
• Graduation is mandatory
• Preferred Companies : VOLTAS , VBL , Whirlpool , HCCB , HUL , PepsiCo , Red Bull .