Social Media Manager

Company Description SCMAI DIGITAL is a digital marketing company focused on helping businesses sell products and promote brands through effective use of digital media. The team specializes in targeted Facebook and Instagram campaigns that reach audiences directly on their mobile devices and generate reliable, data-driven results. SCMAI DIGITAL offers 360-degree, cutting-edge digital marketing techniques designed to maximize visibility and engagement. Experts create engaging social content, including short videos, graphics, text, and images with compelling descriptions, to connect brands with the right followers and potential customers.

Role Description The Social Media Manager role at SCMAI DIGITAL is a full-time, on-site position based in Madurai. The Social Media Manager will plan, create, and publish content across social media platforms, with a focus on Facebook and Instagram. Daily responsibilities include managing social media calendars, optimizing posts for reach and engagement, and monitoring performance analytics to improve campaign outcomes. The role also involves collaborating with design and content teams, responding to audience comments and messages, and aligning social media activities with broader marketing goals and client requirements.

Qualifications

• Candidates should possess strong skills in Social Media Marketing and Social Media Optimization (SMO) for platforms such as Facebook and Instagram.
• Candidates should possess skills in Content Strategy and Writing to plan, craft, and refine engaging social media posts.
• Candidates should possess excellent Communication skills to collaborate with internal teams and interact with clients when needed.
• Candidates should possess familiarity with social media analytics tools and basic understanding of digital marketing metrics.
• Relevant experience in managing brand pages or campaigns, preferably in an agency or digital marketing environment.
• Ability to work on-site in Madurai, manage multiple projects, and meet deadlines in a fast-paced setting.
• A diploma or degree in Marketing, Communications, Media, or a related field is beneficial but not mandatory.