Marketing Manager

Company Description SYNCHRO ELECTRICALS PVT. LTD. is an established manufacturer specializing in the manufacturing, designing, and testing commissioning of electrical distribution panels. The company also provides services for electrical panels, automation panels, DG sets, UPS, transformers, and annual maintenance contracts, including supply, installation, testing, and commissioning projects across India and globally for both private and government clients. With a strong mission to support the renewable energy sector, SYNCHRO ELECTRICALS focuses on innovative and sustainable supply and service solutions that accelerate the transition to clean energy. Guided by excellence, integrity, and collaboration, the company aims to be a market leader in industrial electrical solutions through advanced marketing, engineering, and customer service strategies.

Role Description The Marketing Manager role is a full-time, on-site position based in Rajkot. The Marketing Manager will develop and execute marketing plans to promote electrical distribution panels, automation solutions, and renewable energy services across domestic and international markets. Responsibilities include conducting market research, identifying new business opportunities, managing branding and communication activities, and coordinating digital and offline campaigns. The role involves collaborating closely with sales, engineering, and service teams to create technical marketing materials, proposals, and presentations that align with customer needs and industry trends. The Marketing Manager will also track campaign performance, manage the marketing budget, support key account strategies, and represent the company at industry events and customer meetings.

Qualifications

• Strong marketing planning and strategy skills, including experience in B2B or industrial marketing and campaign management.
• Ability to conduct market research and competitive analysis, and translate insights into actionable marketing initiatives.
• Proficiency in digital marketing tools and channels, such as social media, email marketing, and website content management.
• Experience in branding, corporate communications, and creating technical sales and marketing collateral.
• Solid understanding of electrical or industrial products; exposure to panels, automation, or renewable energy solutions is an advantage.
• Excellent written and verbal communication skills and ability to present complex information clearly to diverse stakeholders.
• Strong organizational, analytical, and project management skills, with the ability to prioritize and meet deadlines.
• Bachelors degree in Marketing, Business, Engineering, or a related field; MBA or equivalent postgraduate qualification is beneficial.
• Demonstrated ability to work collaboratively with cross-functional teams and build long-term customer relationships.
• Willingness to work on-site in Rajkot and travel for client meetings, trade fairs, and project-related activities as needed.