Senior Area Sales Manager - Central UP

Department Icon Business Development / Sales
Posted: 18 hours ago
8-15 years
India
Business Development / Sales
work from office
Full Time
Closes 13 Dec 2026

Posted: 18 hours ago
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Job Description

TATA-CONSUMER-PRODUCTS-BLUE-LOGO-Feb-13

 

 

 

Designation
Senior Area Sales Manager - Central UP


Function
General Trade
Location
Lucknow
Reporting To
General Manager - Central 1

 

 

 

 

What are the Key Deliverables in this role ?

Financial Outcomes

  • Define & execute overall S&D territory plan, capturing market growth opportunities with clear focus on profitability.
  • Lead business planning & forecasting for the assigned territory.
  • Anchor achievement of volume & value targets by Month, QTR & Year.
  • Manage cost for the territory as per plan – subsidy, 3P manpower cost, etc.
  • Increase distributor footprint, effectively engage distributor with complete adherence to process compliances.

Customer Service

  • Define & execute overall S&D territory plan, capturing market growth opportunities with clear focus on profitability.
  • Lead business planning & forecasting for the assigned territory.
  • Anchor achievement of volume & value targets by Month, QTR & Year.
  • Manage cost for the territory as per plan – subsidy, 3P manpower cost, etc.
  • Increase distributor footprint, effectively engage distributor with complete adherence to process compliances.

Internal Processes

  • Define & execute overall S&D territory plan, capturing market growth opportunities with clear focus on profitability.
  • Lead business planning & forecasting for the assigned territory.
  • Anchor achievement of volume & value targets by Month, QTR & Year.
  • Manage cost for the territory as per plan – subsidy, 3P manpower cost, etc.
  • Increase distributor footprint, effectively engage distributor with complete adherence to process compliances.

Innovation and Learning

  • Effectively engage & motivate field force (TSE’s, TSO’s, PDSR’s & DSR’s) with an objective to achieve ambitious business plans, maximize incentive earning in the team, coach individuals with performance issues, build functional capability and reward & recognize right behaviors.

 

What are the Critical success factors for the Role ?

  • MBA/ Similar degree
  • 6-8 years of relevant work experience
  • Have demonstrated ability to deliver commercial value with strong Sales, Distribution, Trade Marketing & Channel Development skills
  • Team management experience

What are the Desirable success factors for the Role ?

  • Experience of working in an organization with mature processes around Sales Automation and Analytics

 

Wave-1

Skills

ForecastingCustomer ServiceTeam Management

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About Company

At Tata Consumer, we are focused on creating long term value for our investors by driving consistent profitable growth

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