Manager - Social Media - Home Furnishing & ECommerce

Key Responsibilities:

• Position serves as a FACE to the Organization to external stakeholders and Customers.
• Create and promote the corporate identity and mission to customers, the public, and employees through branding of the organization and products at various platforms, channels, and groups including the website.
• Manage social media via different communication channels.
• Strong understanding of Instagram, YouTube, and LinkedIn, with a keen interest in social media trends and content formats.
• Own all relevant social media platforms to generate brand growth and positive sentiment for the organization, creating new, innovative, and talk-worthy content to drive awareness and engagement.
• Excellent written and verbal communication skills with the ability to write engaging social media copy.
• Basic proficiency in Canva and video editing tools such as CapCut, Premiere Rush, or similar.
• Strong organizational and coordination skills, with the ability to manage multiple tasks and creator collaborations simultaneously.
• A creative mindset, attention to detail, and eagerness to learn in a fast-paced marketing environment.
• Oversee and produce, from concept to completion, a broad array of digital and print promotional and communication materials for the organization.
• Produce online content that engages audience segments and leads to measurable action.
• Arrange for photography and press coverage for product launches.
• Marketing campaign management.

Qualifications and Skills:

• MBA or PG with 3+ years of marketing experience in Social Media, Content, and Communication with leading brands, e-commerce platforms, or agencies.
• Stay updated on current products, market, audience, and competition.
• Natural creative thinker to come up with ways to bind the audience through different communication channels.
• Prior experience in conceptualizing and delivering short and long form content for various marketing needs with strong emphasis on creatives used for SMM and other channels.
• Adept at using analytics to give form and shape to the efforts of otherwise intangible areas like Brand Marketing, Top of the funnel marketing and other social media efforts.
• Capable of working and interacting with cross-functional teams.
• Ability to work in a fast paced environment, work on multiple projects simultaneously and meet tight deadlines.
• Strong storyboarding and direction ability.
• Proficient in creating, executing and managing marketing plans and campaigns.