Script And Content Writer

Location: Mumbai / Hybrid

Employment Type: Full-time

Experience: 0–2 years

Department: Content & Creative

We are looking for a Content & Script Writer who can turn ideas, information, and conversations into content that people actually want to watch and read.

You will work closely with our creative, strategy, and social media teams to develop reel scripts, social media content, captions, campaign ideas, and other marketing content for our clients across different industries.

The ideal candidate is someone who understands that good content is not just about writing well — it is about grabbing attention, telling a story, communicating clearly, and making people take action.

• Write engaging and creative Instagram Reel scripts, video scripts, captions, carousels, and social media content.
• Develop strong hooks and opening lines that capture attention within the first few seconds.
• Research different industries, brands, audiences, and topics to create relevant and accurate content.
• Convert complex information into simple, engaging, and easy-to-understand content.
• Develop storytelling angles and content ideas based on a brands objectives and target audience.
• Work with the strategy and creative teams to brainstorm content pillars, campaigns, and new content formats.
• Write content in different tones — educational, emotional, conversational, entertaining, authoritative, and promotional.
• Adapt writing style according to different brands and their target audiences.
• Create content calendars and contribute ideas for upcoming social media campaigns.
• Review and refine scripts based on client and internal feedback.
• Stay updated with social media trends, viral formats, content styles, and audience behaviour.
• Ensure all content is grammatically correct, factually sound, and aligned with the brands communication.

• Excellent written and verbal communication skills.
• Strong command of English grammar, vocabulary, and sentence structure.
• Ability to write content that sounds natural and human, rather than generic or AI-generated.
• Strong storytelling and creative thinking abilities.
• Good understanding of Instagram, Reels, YouTube Shorts, and other social media formats.
• Ability to research a topic independently and understand it before writing about it.
• Ability to take feedback positively and improve drafts quickly.
• Strong attention to detail and ability to meet deadlines.
• Someone who is curious, proactive, and constantly looking for better ways to communicate an idea.

• Previous experience in social media content, copywriting, scriptwriting, advertising, or digital marketing.
• Understanding of social media trends and viral content.
• Basic knowledge of SEO and content marketing.
• Experience writing for healthcare, doctors, brands, startups, or personal brands is a plus.
• Familiarity with tools such as ChatGPT, Google Docs, Notion, Canva, or similar tools is a plus.
  

If you:

• Spend too much time analysing why a Reel went viral,
• Have 20 content ideas in your Notes app,
• Can turn a boring topic into an interesting story,
• Know the difference between a good hook and a boring introduction,
• And genuinely enjoy writing and creating content —

wed love to hear from you.