Business Development Executive

Who we are

The Rootregistered is a creative & influencer marketing agency — HQd in Bhopal, working remote-first with clients across India. We help businesses look sharp online and grow: branding, websites, content, creators and ads, all under one roof.

Our stand: the internet is drowning in copy-paste, machine-made content soup. Clients pay us to rise above it — work made by humans, with taste, that a real person will proudly defend.

If it smells like slop, it doesnt ship. Thats not a slogan for us — its the filter every piece of work goes through before a client sees it.

The role, in one line

• You own the front door of the business. Every client we serve starts as a conversation you had — and every rupee we collect starts with a proposal you closed.
• What youll actually do
• Run the five doors of outreach:
• ● Warm network — the strongest door in this industry. Build and work a list of contacts, and ask everyone you meet: who else should I be talking to
• ● WhatsApp — where Indian business actually happens. Short intro, our one-pager, then a call.
• ● LinkedIn — connect with the right owners and marketing heads, converse like a human, and move to a call by message 3–5.
• ● Cold email — reaching businesses we dont know yet, using our four-line formula: something true about them, the gap you noticed, what we do about it, one small ask.
• ● Our own socials — lean on @wearetheroot as proof of work whenever a lead checks us out.
• Own the pipeline, start to close:
• ● Every lead lives in the tracker, no exceptions — New → Contacted → Talking → Met → Proposal → Won (or Lost/Later, both logged).
• ● Run the 30-minute discovery call: listen 70%, talk 30%, and leave with a clear picture of the clients goals, budget, and what this worked looks like in six months.
• ● Close with: This was useful. Give us 48 hours — youll have a clear plan and an exact price, in writing.
• ● Coordinate with Operations and Finance to get scope and pricing right, and get proposals out within 48 hours of every meeting.

What were looking for

• ● You can hold a real conversation with a business owner — not read them a script.
• ● You write clearly and briefly (our whole culture runs on zero-jargon, plain English).
• ● Youre comfortable being told no thirty times to get to one yes, and you dont take it personally.
• ● Youre organized enough to keep a tracker honest without being reminded.

● Prior experience in agency sales, B2B outreach, or business development is a strong plus — but a sharp, coachable communicator hungry to learn the pipeline will be seriously considered.

● Based in or willing to be based in Bhopal.

What success looks like

• ● A pipeline thats always moving — nothing sits untouched in the tracker.
• ● New client relationships landing.
• ● Deals that dont just close, but stay closed — because the expectations you set on the discovery call match what Operations actually delivers.