Tredence - Field & Partner Marketing Manager

Location: Bangalore/Pune
Experience: 3 to 10 years
Employment Type: [Full-time/Contract]Industry: Analytics / Technology / B2B Marketing
About the Role:
We are seeking a dynamic and strategic Partner Marketing Manager to lead and execute high-impact marketing initiatives in collaboration with our technology and cloud ecosystem partners. This role is ideal for a creative, results-driven marketer with a passion for building strong brands, managing large-scale events, and driving joint marketing efforts that fuel growth.
Key Responsibilities:
Strategic Planning
- Develop and manage quarterly and annual partner marketing plans aligned with partner goals and marketing opportunities.
- Lead joint business planning with partner teams to foster collaboration and shared growth.
- Execute partner-aligned initiatives such as trade shows, conferences, solution launches, awards, and sponsorships.
- Drive joint portfolio marketing and thought leadership with internal and external stakeholders.
- Secure and optimize Marketing Development Funds (MDF) for joint campaigns.
- Support onboarding and marketplace activation for joint solutions.
- Champion partner value propositions across internal and external channels.
Event Management
- Plan and execute events including trade shows, conferences, and service launches.
- Manage large-scale customer conclaves with budgets exceeding $250K.
- Oversee event logistics: venue selection, vendor coordination, budgeting, and scheduling.
- Ensure seamless execution and customer experience through stakeholder collaboration.
Brand Building
- Elevate Tredences brand through content marketing, executive visibility, and media engagement.
- Monitor market trends and craft bold, differentiated brand strategies.
- Amplify brand presence through tech talks, thought leadership, and strategic platforms.
Relationship Building
- Cultivate relationships with industry influencers, partners, and vendors.
- Collaborate with sales teams to align marketing efforts with customer needs.
- Represent the brand at events and foster positive customer relationships.
Metrics and Reporting
- Maintain campaign and event performance trackers.
- Consolidate data from various platforms for reporting and reviews.
- Analyze campaign performance and provide data-driven recommendations.
Qualifications:
- Bachelors degree in Marketing, Business Administration, or related field (or equivalent experience).
- 8+ years of B2B marketing experience, preferably in partner-led roles.
- Experience with technology/cloud partners (e.g., Databricks, Snowflake, Azure, AWS).
- Strong storytelling and messaging skills with a client-first mindset.
- Proven experience in managing large events and multi-channel campaigns.
- Proficiency in marketing and sales tools (e.g., Salesforce, Marketo, HubSpot, Demandbase).
- Excellent project management, communication, and interpersonal skills.