Assistant Manager - Copy & Communications

Who are we

Ugaoo is more than just a plant brand; were a one-stop shop for all things gardening. Were looking for an Assistant Content Manager who thinks in campaigns, someone who can turn a strategy into copy that actually converts, fast. Youre not just writing scripts; youre shaping how customers experience every campaign, email, and ad we put out.

What Youll Be Doing

• CRM Strategy: Youll design the strategy and narrative for our email and WhatsApp journeys, tailoring communication for both first-time and seasoned customers.
• Performance Marketing: Youll write scripts and copy for performance campaigns, working closely with the media team to keep creative sharp and conversion-focused.
• Creative Copy: Youll be a go-to for campaign-led creative copy, quick-turnaround, on-brand, and built for impact.
• Website, on request: Youll support website copy alongside the team.

• Youve spent 3–5 years writing copy thats built for the D2C space.
• Deep understanding of the category and landscape.
• You can move fast without losing the brand voice, campaigns dont wait.
• You think about how a script or an email fits into a larger funnel, not just how it reads on its own.