Digital Marketing Executive

Company Description:

Vertus Engineering Services Private Limited, based in India, is a precision-focused provider of Project Management and BIM/VDC services for the global Architecture, Engineering, and Construction (AEC) industry. The company supports EPC contractors, consultants, developers, and construction firms with technology-driven solutions that enhance project efficiency, reduce risk, and improve execution outcomes. Vertus delivers integrated PMC and BIM/VDC services across the full project lifecycle.

We are looking for a dynamic, creative, and result-driven Marketing Executive to strengthen our brand presence and marketing initiatives across the Project Management & BIM divisions. If you are passionate about marketing, communication, networking, and business growth, we are looking forward to welcoming you to the Vertus team.

Key Responsibilities:

• Develop and execute marketing strategies for Vertus Project Management & BIM/VDC services.
• Generate qualified business leads through digital marketing, social media, email campaigns, online platforms, and industry networking.
• Manage and strengthen Vertus presence across LinkedIn and other relevant digital platforms.
• Create and coordinate engaging marketing content, presentations, company profiles, brochures, case studies, and promotional materials.
• Conduct market research to identify new sectors, clients, projects, and business opportunities.
• Support client outreach, database development, lead nurturing, and follow-up activities.
• Coordinate with the Business Development team to convert marketing-generated leads into business opportunities.
• Monitor competitors, industry trends, upcoming projects, and market developments within the AEC and infrastructure sector.
• Support participation in exhibitions, conferences, seminars, business events, and industry forums.
• Maintain and regularly update marketing and prospect databases.
• Track marketing performance, lead generation, engagement, and campaign results.

Education: Bachelors Degree in Business Administration, Marketing, Civil Engineering, or a relevant field.

Experience: Enthusiastic freshers with a strong learning attitude and growth mindset are welcome. Candidates with experience in B2B marketing, digital marketing, lead generation, or the AEC/Infrastructure sector will be preferred.

Location: Ahmedabad, Gujarat

Requirements:

• Strong communication, writing, presentation, and interpersonal skills.
• Good understanding of digital marketing and social media platforms.
• Ability to generate and nurture quality business leads.
• Strong networking, PR, and relationship-building skills.
• Knowledge of MS Office, CRM tools, LinkedIn, and digital marketing platforms.
• Creative thinking with a commercial and result-oriented approach.
• Strong research and market intelligence capabilities.
• Self-motivated, proactive, organized, and target-oriented personality.
• Ability to work closely with the Business Development and technical teams.
• Basic understanding of the AEC, construction, infrastructure, BIM, or Project Management industry will be an added advantage.

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