Manager - Marketing Communications

Description:

• Proven expertise in writing high-impact articles, campaigns, and advertising copy.
• Strong creative instincts with the ability to deliver innovative, on-brand content across multiple formats.

• Solid knowledge of SEO, keyword research, and Google Analytics.

Job Responsibility:

• Creative Strategy & Execution: Design and develop compelling communication and marketing assets presentations, brochures, videos, posters, contests, and engagement campaigns.
• Customer Engagement: Plan and implement multi-channel programs (Email, SMS, WhatsApp, and beyond) to drive customer connect and loyalty.
• B2B Content Leadership: Engage enterprise clients with smart, insight-driven content that positions DocOnline as a thought leader.
• Localized Communication: Reproduce and adapt content in multiple languages to connect with vernacular-speaking audiences across India.
• Performance Tracking: Measure ROI and effectiveness of all marketing/engagement campaigns with data-backed insights.
• Content Custodianship: Manage and standardize all marketing assets brochures, case studies, newsletters, website, articles, videos, and social posts.

• Market Opportunities: Proactively identify and evaluate opportunities for partnerships, sponsorships, and advertising.