Growth Marketing Manager

Open role / Full-time

Kozhikode · Hybrid

Own the pipeline generation strategy at Xynvia, designing and executing paid acquisition, email marketing, and account-based marketing (ABM) campaigns.

Role standard

Ready to contribute. Still ready to learn.

• Typically 4+ years in B2B growth marketing, performance marketing, or lead generation roles.
• What matters most
• Show us how you think, what you have built or learned, and how you improve work after feedback.
• Responsibilities

What you will own.

1. 01Design, budget, and run multi-channel campaigns (LinkedIn Ads, Google Search, cold outreach).
2. 02Build and optimize lead capture forms, landing pages, and email nurturing workflows.
3. 03Collaborate with design and content teams to produce high-performing ad creatives.
4. 04Implement analytics, tracking pixels, and conversion tracking across marketing properties.
5. 05Run experiments, analyze campaign ROI, and report performance to executive leadership.

Intermediate skills

What you should bring.

• Hands-on experience managing paid ad accounts (LinkedIn Campaign Manager, Google Ads)
• Proficiency in marketing automation tools (HubSpot, Marketo, or similar CRM workflows)
• Strong analytical abilities: advanced Excel, analytics platforms, and attribution modeling
• Copywriting skills for ad creatives, headlines, landing pages, and email copy
• A/B testing methodology, landing page optimization, and cohort analysis

Useful, not required: Experience in marketing AI products, developer tools, or high-value B2B enterprise services is highly preferred.

Early outcomes

What good progress looks like.

A fully integrated, high-performing lead generation engine

Measurable decrease in customer acquisition cost (CAC) and increase in lead quality

Weekly campaign performance dashboards tracking impressions, CTR, conversion rates, and ROI

Hiring path

Clear and role-relevant.

01

Application review

Resume, portfolio and evidence of practical ability.

02

Working conversation

Your thinking, interests and relevant experience.

03

Practical review

A focused task or work sample when useful for the role.

04

Final alignment

• Scope, expectations, location and next-step clarity.
• The sequence may vary by role. Xynvia does not ask candidates to complete unpaid production work.
• Interested / apply directly

Bring the work that shows your thinking.

Attach your resume and include a portfolio, GitHub, case study or relevant work sample where available.