Zydus Wellness - Zonal Sales Manager - General Trade - East - IIM/ISB/MDI/FMS

Role: Zonal Sales Manager - East

Location: Kolkata

Role Purpose:

• This Role is responsible to create and deploy a strong roadmap for the accelerated and sustainable achievement of channel business objectives, including growth and offtakes.

Key Accountabilities/ Responsibilities:

1. Financial: Deliver Sales Objectives by driving Volume, Value and Market Share for the Zone.

2. Customer:

• Plan and drive category based strategies to maximize sales.
• Drive Topline growth by effectively managing channel partners.

3. Process:

• Design and implement sales plans and programs
• Create a Process Driven Team for in-market executions and channel partner management

4. Capability:

• Build buy-in and disproportionate share of mind and share of effort with field teams basis close work for a strong execution culture along with Branch Head.

5. People:

• As a people manager, set high standards of delivery and expectations for the team.
• Effectively influence and engage with stakeholders to achieve objectives.
• Focus on the continuous development of the team's skills, approach and conceptual understanding.

Key Deliverables:

• 1. Sales Strategy Development: Create and implement effective sales strategies to achieve Sales
• 2. Targets and enhance market share in the Zone.
• 3. Sales Performance Monitoring: Analyze sales performance metrics to identify areas of opportunities and implement corrective actions.
• 4. Team Management: Lead, Monitor and coach a team of Sales professionals, fostering a high-performance culture and accountability.
• 5. Market Insights: Analyze market trends, competitor activities and consumer preferences to identify growth opportunities.

6. Collaboration: Work closely with Brand Team, Customer Marketing, Commercial Excellenceand other support function teams for support in driving sales and distribution agenda in the zone.

7. Relationship Management: Build and maintain strong relationship with key customers, Distributors, Internal & External stakeholders.

Key Interactions:

• 1. Sales Enablers Team
• 2. Marketing / Brand Team
• 3. Branch Field Team
• 4. Branch Support Team
• 5. FOS Team
• 6. Channel Partners

Key Dimensions:

People Manager

Educational Qualifications: MBA from a Premier 'B' School

Experience (Type & Nature):

• 9+ years of work experience, primarily in FMCG having demonstrated success in achieving Sales targets and driving market growth.

Functional Competencies

• 1. Strong Commercial acumen
• 2. Ability to analyze data and market trends to implement strategic decisions
• 3. Excellent Communication and Negotiation Skills
• 4. Strong Leadership and People Management Skills