Digital Marketing Executive

Skills:

SEO, SEM, Social Media Marketing, Email Marketing, Google Analytics, Adobe Illustrator, Adobe Photoshop, Canva,

JD

Developing and implementing internet marketing and SEO strategies including keyword research, link building, content marketing, PPC advertising, social media marketing, and email marketing campaigns.

• Developing and apply both strategic and tactical digital marketing plans and e-commerce activities with a focus on driving acquisition and conversion
• Developing online and offline marketing.
• Design and develop Posters, Banners, etc.,
• Analysing website and social media analytics using Google Analytics and other website and social analytic tools
• Developing strategies for growing and leveraging our social media followers base using a promotion, polls, ads, survey, and referral program
• Content management Management of all content on the websites and the APP
• Set up, monitor and maintain SEM campaigns.
• Brainstorm and create content for website blog to improve SEO ranking
• Creating company broachers and posters through various digital marketing tools.
• Content creation for eDMs, conduct A/B testing to improve click through rates
• Manage social media accounts, using it as effective communication medium to achieve sales and marketing goals.
• Other adhoc duties as assigned.

Requirements

Degree/Diploma in Digital Marketing

At least 3 to 5 years of relevant experience, specialising in design, graphics and digital marketing

Proficient in SEO, Google SEM, web design and development, content writing, social media management, Google ad words, mail chimp, Facebook / Linked-in advertising, Adobe Photoshop & Illustrator