Sales & Marketing Manager

Role & responsibilities

• Generate and convert new B2B and B2C sales opportunities.
• Develop and manage distributors, dealers, retailers, and channel partners.
• Expand market reach and establish new distribution networks.
• Build and maintain relationships with vendors, suppliers, and business partners.
• Develop and execute sales and marketing strategies.
• Manage product positioning, promotions, launches, and market penetration.
• Conduct competitor analysis, market research, and pricing analysis.
• Identify new business opportunities and strategic partnerships.
• Negotiate commercial terms with clients, distributors, and vendors.
• Coordinate with internal teams for product availability, packaging, and order fulfilment.
• Achieve monthly sales targets and revenue goals.
• Maintain sales pipelines, client follow-ups, and sales performance reports.

Preferred candidate profile

• 4-8 years of relevant experience in FMCG Sales, Sales & Marketing, or Business Development.
• Experience in food, wellness, Ayurvedic, herbal, or consumer product industries is preferred.
• Strong understanding of distributor and dealer networks, retail sales, and channel development.
• Established market connections and experience in market expansion.
• Excellent communication, negotiation, and relationship management skills.
• Ability to independently manage sales activities and achieve business targets.
• Willingness to travel extensively for field sales and market visits.