Social Media Manager

Company Description Aaradhya Group is a diversified, forward-thinking business group operating across Agriculture, Agritech, Automation, IT Solutions, and Real Estate. Guided by innovation and sustainability, the group focuses on building scalable, impactful solutions that drive growth, efficiency, and long-term value. Its portfolio includes companies such as Bhoodhan Agriventure, Sworn Agritech (Aaradhya Seeds), Krishidhan Agri Business, Nexora Automation, and Ontal Reality, each addressing key needs from farm productivity to business automation and modern infrastructure. Aaradhya Group emphasizes an integrated ecosystem, customer-first solutions, and sustainable development. Applicants joining the group will be part of initiatives that simplify operations, enhance productivity, and deliver real-world impact across sectors.

Role Description The Social Media Manager is a full-time, on-site role based in Jabalpur. This role is responsible for planning, creating, and publishing content across social media platforms to promote Aaradhya Group and its businesses, increase brand awareness, and engage target audiences. Day-to-day responsibilities include managing social media calendars, crafting posts and campaigns, coordinating with internal teams to gather content, and monitoring platform performance and audience engagement. The Social Media Manager will track analytics, optimize strategy based on data, respond to comments and messages, and ensure brand consistency across channels. The role also involves collaborating with marketing and design teams, staying updated on social media trends, and supporting broader digital marketing initiatives.

Qualifications

• Strong social media management skills, including platform handling, content scheduling, and community engagement.
• Content creation and storytelling abilities, with experience in copywriting, visual content coordination, and basic design familiarity.
• Data and analytics skills for monitoring performance metrics, generating insights, and optimizing campaigns.
• Digital marketing understanding, including brand positioning, campaign planning, and audience targeting.
• Excellent written and verbal communication skills, with attention to detail and consistency in tone and messaging.
• Ability to work on-site in Jabalpur, collaborate with cross-functional teams, and manage multiple projects and deadlines.
• Bachelors degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Experience in sectors such as agriculture, agritech, automation, or real estate is an advantage.
• Familiarity with social media tools (e.g., Meta Business Suite, scheduling and analytics platforms) and basic understanding of SEO and online branding.