Account Manager - Web

Department Icon Digital Marketing/Marketing
Posted: 10 months ago
2-4 years
Gurugram, Haryana
Digital Marketing/Marketing
work from office
Full Time

Posted: 10 months ago
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Job Description

About The Role

We are looking for a proactive and detail-oriented Account Manager to manage key client accounts, ensure smooth campaign execution, and drive long-term client success. The role involves client onboarding, campaign performance analysis, tracking & attribution management, and cross-functional collaboration.

Key Responsibilities

Client Relationship Management

  • Act as the primary point of contact for assigned clients
  • Build and maintain strong, long-term client relationships
  • Understand client objectives and align campaign strategies accordingly

Client Onboarding & Campaign Performance

  • Manage end-to-end client onboarding, including documentation, tracking setup, and launch readiness
  • Monitor campaign performance and share regular reports, insights, and optimization recommendations
  • Ensure timely delivery of results against agreed KPIs

Tracking, Attribution & Platform Expertise

  • Hands-on experience with tracking and attribution platforms such as Trackier, Offer18, HasOffers, AppsFlyer, Branch, Adjust, or similar tools
  • Ensure accurate tracking, postbacks, attribution, and reporting across platforms

Technical Troubleshooting & Integration

  • Support campaign integrations across tracking, attribution, and reporting platforms
  • Troubleshoot tracking discrepancies, missing conversions, attribution issues, and data mismatches
  • Coordinate with internal tech teams and platform support for timely issue resolution

Client Support & Issue Resolution

  • Proactively address client concerns and resolve issues within defined timelines
  • Handle escalations professionally while maintaining client confidence and trust
  • Ensure transparency and clear communication at all times

Cross-Functional Collaboration

  • Work closely with Sales, Operations, Tech, Finance, and Marketing teams
  • Align client expectations with internal capabilities and delivery
  • Support smooth execution of campaigns across departments

Revenue Growth & Account Expansion

  • Identify upsell and cross-sell opportunities within existing accounts
  • Support renewals and long-term contract growth
  • Help improve account profitability and client lifetime value

Market & Industry Awareness

  • Stay updated on performance marketing trends, tracking technologies, and industry best practices
  • Share competitive insights and market intelligence with internal teams

Skills & Qualifications

  • Minimum 2+ years of experience in Client Success, Account Management, or Digital Marketing
  • Strong understanding of performance marketing, tracking, and attribution
  • Excellent communication, coordination, and problem-solving skills
  • Ability to manage multiple clients and campaigns simultaneously
  • Strong analytical mindset with attention to detail

Skills: web & mobile,cpl,web,account manager

Skills

SalesAccount ManagementFinance

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