Management Information Systems Specialist

• Marketing MIS & Budget Manager
• Department: Marketing
• Industry: Real Estate Development
• Experience Required: 8+ Years ()
• Location: Mumbai
• Role Purpose

To manage and monitor marketing MIS, budgeting, campaign spend tracking, vendor commercials, and analytical reporting for multiple real estate projects. The role will support leadership with data-driven insights, budget governance, performance analysis, and timely reporting to ensure effective utilization of marketing spends and operational efficiency.

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• Key Responsibilities
• Marketing MIS & Reporting
• * Prepare and maintain daily, weekly, and monthly Marketing MIS reports across projects.
• * Track campaign-wise leads, conversions, CPL, site visits, bookings, and sales funnel data.
• * Develop dashboards and analytical reports for management review.
• * Coordinate with digital marketing agencies, CRM teams, sales teams, and project marketing teams for accurate data consolidation.
• * Ensure accuracy and timely submission of reports to management.
• * Generate comparative analysis on campaign performance, channel effectiveness, and ROI.
• Budget Planning & Monitoring
• * Prepare annual and quarterly marketing budgets project-wise and function-wise.
• * Monitor actual spends vs approved budgets and highlight variances.
• * Track committed costs, PO status, vendor billing, and payment schedules.
• * Coordinate with finance and procurement teams for budget utilization and approvals.
• * Maintain records of ATL, BTL, Digital, Branding, Events, Channel Partner activities, and site branding expenses.
• * Support management in optimizing marketing spends and identifying cost-saving opportunities.
• Vendor & Commercial Coordination
• * Maintain vendor database, rate comparisons, work orders, and commercial trackers.
• * Validate agency invoices against approved plans and deliverables.
• * Coordinate with internal stakeholders for approvals and documentation.
• Data Analytics & Process Improvement
• * Analyze marketing data trends and provide actionable insights.
• * Improve reporting automation and MIS efficiency using Excel, Power BI, or CRM tools.
• * Standardize reporting formats and improve data accuracy mechanisms.
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• Desired Candidate Profile
• * Graduate in Commerce, Management, Finance, Marketing, or related discipline.
• * MBA preferred.
• * 6–8 years of relevant experience in Marketing MIS, budgeting, or commercial coordination within the real estate sector.
• * Strong understanding of real estate marketing operations and campaign management.
• * Excellent command over MS Excel, Power BI, Google Sheets, and presentation tools.
• * Experience working with CRM platforms and marketing dashboards.
• * Strong analytical, coordination, and communication skills.
• * Ability to work in a fast-paced and multi-project environment.
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• Key Skills
• * Marketing MIS
• * Budgeting & Cost Control
• * Marketing Analytics
• * Vendor Coordination
• * Campaign Tracking
• * Dashboard Reporting
• * Power BI / Advanced Excel
• * Data Analysis
• * Commercial Tracking
• * Real Estate Marketing Operations