Social Media Marketing & Strategy| Luxury Omnichannel | Lower Parel

• Social Media Marketing & Strategy| Luxury Omnichannel | Lower Parel
• Company: All things Baby
• Job Location: Maharashtra, India
• Employment Type: Full-time
• Experience Required: 3 - 5 years
• Salary: 12,00,000 per year
• We are hiring Social Media - Marketing & Strategy
• Interested candidates can apply : https://forms.gle/1R4FcFzoW4GNPLB29
• Pre-registration is preferred for faster processing.
• We are hiring a Social Media & Content Strategy Manager to grow the parenting community on Instagram and LinkedIn.

You will own TMN's social presence end to end: what we post, how it performs, and how it turns into community and revenue. The role blends strategy with hands-on making you will script, shoot and sometimes appear on camera.

• Key responsibilities
• Grow TMN social media (50%)Plan and run a monthly content calendar mixing insightful, fun and trend-led content for mums and parents-to-be.
• Grow followers, engagement and watch time on Instagram; spot trends early and act on them.
• Run community-led formats: UGC, mum stories, Q&As, polls and collaborations with mom creators.
• Create content for paid and organic (25%)Write scripts, plan shoots and direct reels; appear on camera when needed.
• Test hooks, formats and lengths to learn what drives watch time and CTR, and share learnings with the performance team.
• Brief and work with graphic designers and video editors.
• Drive traffic and revenue through social (25%)Build clickable, UTM-tagged stories and posts that send traffic to All Things Baby.
• Track purchases from social links and report revenue each month.
• Plan social pushes around launches, sales and key dates with the ecommerce team.
• What we're looking for
• 35 years managing Instagram and Linkedin for a D2C with growth you can show in numbers.A portfolio of reels and videos you scripted or shot yourself; comfortable on camera.
• Working knowledge of Meta Business Suite, Instagram Insights.
• Hands-on with CapCut, Canva or similar editing tools.
• Strong instinct for trends and hooks, and clear writing in English and Hindi.
• Understands the world of new and expecting parents.
• Interested candidates can apply : https://forms.gle/1R4FcFzoW4GNPLB29
• Pre-registration is preferred for faster processing.
• Job Type: Full-time
• Compensation: Up to 1,200,000.00 per year
• Benefits:
• Health insurance
• Provident Fund
• Work Location: In person .