Brand Manager - Ecommerce

Join Our Team at Alpha Mark Ventures!

Are you passionate about building brands from the ground up and shaping how they communicate across every consumer touchpoint Do you want to work closely with experienced operators who have built and scaled multiple D2C and consumer brands across e-commerce, marketplaces, and digital channels At Alpha Mark Ventures, we are looking for a Brand Manager who can own content strategy, drive integrated campaigns, and work cross-functionally to execute impactful brand narratives across our portfolio of growing startups.

If you want a high-ownership role where strategy meets execution and creativity meets data, this is the place for you.

Location: Mohali

Type: Full-Time

Role Overview

We are looking for a strategic and execution-focused Content Strategist/Brand Manager who will own brand communication and content strategy across all digital channels for multiple portfolio brands. This role requires someone who can think long-term about brand building while being hands-on with campaign planning, coordination, and execution across teams such as design, performance marketing, social media, influencers, and external agencies.

You will be responsible for ensuring that every brand communicates consistently, creatively, and effectively across platforms while driving measurable business outcomes.

Key Responsibilities

Brand & Content Strategy

• Define and own the end-to-end content strategy for portfolio brands across social media, website, marketplaces, CRM, influencer collaborations, and performance-led creatives.
• Build strong brand narratives and communication pillars aligned with each brands stage, category, and growth objectives.
• Ensure consistency in brand tone, messaging, and visual identity across all consumer touchpoints.

Campaign Planning & Execution

• Plan integrated brand and marketing campaigns across channels including social, influencer, performance, marketplaces, and offline where applicable.

• Translate business goals into clear campaign briefs for internal teams and external partners.
• Drive campaign calendars, launches, and execution timelines to ensure on-time and high-quality delivery.

Cross-functional Coordination

• Act as the central point of coordination between design, content, performance marketing, marketplace teams, influencers, and agencies.
• Ensure seamless execution by aligning multiple teams on objectives, deliverables, timelines, and KPIs.
• Review and provide clear feedback on creatives, content, and campaign outputs to maintain brand standards.

Performance & Optimization

• Work closely with performance and growth teams to align brand content with conversion and acquisition goals.
• Track campaign performance, content engagement, and brand health metrics; derive insights and optimize future communication.
• Balance brand storytelling with data-driven decision making.

Ownership & Scale

• Build scalable processes, content frameworks, and SOPs that can be replicated across portfolio brands.
• Support new brand launches, rebrands, and category expansions from a communication and content perspective.
• Stay updated with content trends, platform changes, and consumer behavior to keep brands culturally relevant.

Required Skills & Experience

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Get Hired
• 36 years of experience in brand management, content strategy, or integrated marketing roles (startup or D2C experience preferred).
• Strong understanding of social media, influencer marketing, performance creatives, and marketplace content.
• Proven ability to manage multiple stakeholders and campaigns simultaneously.
• Excellent communication, briefing, and project management skills.
• Ability to combine creative thinking with analytical insights.

What This Role Offers

• High ownership and visibility across multiple fast-growing brands.
• Opportunity to shape brand narratives from early stage to scale.
• Exposure to end-to-end brand building in a startup and accelerator environment.
• Fast learning curve and strong growth potential.

Why Alpha Mark Ventures

• Make a Real Impact: Contribute to the success of growing brands and see the direct results of your efforts.
• Learning Opportunities: Access valuable insights and knowledge from industry veterans.
• Career Advancement: As a core member of the team, youll have the opportunity to shape your career and grow within the company as we expand.

Ready to take the next step in your career

Apply now and become part of Alpha Marks exciting journey!