Admission Counsellor

Job description

Role Summary:

A dynamic and experienced Senior Marketing & Admission Counselor to lead and manage the school's admission and outreach efforts. The ideal candidate will be responsible for driving student enrollments through effective marketing strategies, lead conversions, and parent engagement initiatives.

Key Responsibilities:

• Develop and execute marketing campaigns to promote the schools brand and admissions.
• Manage and convert admission inquiries through calls, walk-ins, emails, and follow-ups.
• Guide prospective parents through the admission process with accurate information and timely support.
• Organize school tours, admission events, and orientation sessions.
• Build and maintain relationships with local communities, corporates, and feeder schools to drive walk-ins.
• Coordinate with digital marketing teams to track lead sources and campaign performance.
• Maintain admission data, generate MIS reports, and track lead conversions and targets.
• Ensure an exceptional parent experience throughout the admission journey.
• Collaborate with the school leadership team to align marketing goals with enrollment targets.
• Support marketing initiatives and contribute to the school's overall branding strategy.

Candidate Profile:

Education:

Bachelors degree in Marketing, Business Administration, or a related field. MBA preferred.

Experience:

Minimum 1-5 years of experience in school admissions and marketing, preferably in premium or international schools.

Skills:

• Strong communication and interpersonal skills.
• Proven track record in lead conversion and target achievement.
• Excellent organizational and time management abilities.
• Familiarity with CRM tools and admission management systems.
• Energetic, persuasive, and people-oriented personality.