Manager - Performance Marketing

Role Overview :

As a Performance Marketing Manager based in Bangalore, you will serve as the primary architect for our user acquisition and growth strategy. You will be responsible for managing end-to-end digital advertising campaigns across high-impact channels, ensuring that every marketing dollar spent translates into measurable business growth. Working closely with the product, design, and data analytics teams, you will bridge the gap between creative storytelling and rigorous data analysis. Your work will directly influence our customer acquisition cost, lifetime value, and overall market share, playing a pivotal role in scaling our brand presence in a competitive landscape.

Roles & Responsibilities:

- Plan, execute and optimise paid campaigns across Meta, Google and other performance channels.
- Own a monthly media budget of - 2-5 crore and be directly accountable for CAC and ROAS.
- Partner with content, design and analytics to keep improving campaign performance.
- Turn performance data into a clear point of view - what's working, what to cut, what to scale.
- Manage relationships with media and creative agencies and platform partners as needed.