Junior Data Analyst - Customer Segmentation

What role you will play in team: You'll be part of a team that uses data to understand customer behavior and improve marketing strategies.

What you will do: Analyze customer data to identify key segments and develop targeted marketing campaigns.

Key responsibility:

• Analyze customer data to identify key segments based on demographics, behavior, and other relevant factors.
• Develop and maintain customer segmentation models.
• Create reports and visualizations to communicate findings to stakeholders.
• Collaborate with marketing teams to develop targeted marketing campaigns.
• Use statistical methods to analyze data and draw meaningful conclusions.
• Monitor the performance of marketing campaigns and make recommendations for improvement.

Required Qualification and Skills:

• Bachelor's degree in statistics, mathematics, data science, or a related field.
• 0-1 year of experience in data analysis.
• Proficiency in SQL and data visualization tools (e.g., Tableau, Power BI).
• Strong analytical and problem-solving skills.
• Excellent communication skills.
• Understanding of marketing principles is a plus.

Benefits Included:

• Competitive salary and benefits.
• Opportunities for professional development.
• A dynamic and collaborative work environment.
• The chance to work on challenging and impactful projects.

A Day in the Life: A typical day involves data analysis, report generation, collaborating with marketing teams, and presenting findings to stakeholders.