Account Manager, Social Media

THE ROLE:

We are looking for a high-performing and initiative-taking team member who will provide day-to-day client project support through overseeing and preparing deliverables in areas such as social media platforms management, material drafting (i.e. updates, contests, briefing notes, social media memos/ proposals and status reports and responses to clients/fans).

In addition, a Social Media Account Manager will be required to demonstrate strategic abilities, and have strong written and oral communication skills. The candidate would need to be completely fluent in Arabic and English (writing and speaking) and have at least five years of relevant social media/ digital communications experience with emphasis on government services and academics.

Key Responsibilities

• Develop and maintain a comprehensive social media strategy that defines how social media marketing techniques will be applied to increase visibility and traffic across all brands and products.
• Define key performance indicators and implement enterprise level measurement, analytics, and reporting methods to gauge success.
• Serve as day–to–day client contact.
• Support other team members as necessary in order to complete client projects.
• Participate in client planning meetings, brainstorming sessions, strategic planning sessions and develop communications plans for clients.
• Monitor media, social media platforms and create status reports.
• Produce drafts of written materials, such as proposals, online media scan reports, summaries, live updates at events, presentations and other client materials.
• Coordinate and execute meeting logistics and events.
• Identify new business opportunities.
• Meet project deadlines as assigned.
• Other responsibilities as assigned.

Education: University Degree in Marketing or Equivalent

Experience: At least 5 years of relevant experience in social media/ digital communications. Previous experience working for defence, aviation industries is a plus

Competencies Required

• Strong local culture and MENA background and/or understanding.
• Good team player, research and organizational skills a definite must.
• Excellent communication & writing skills.
• Understanding of new digital communications tools and concepts
• Initiative and enthusiasm.

• Experience using:
• Microsoft Word, Excel, PowerPoint, and Outlook 2007 or 2010
• Knowledge of web usability best practices, website navigation design and flow, content classification, and content management methods and systems
• Experience using Social Media Monitoring, Listening & Management tools.
• Experience in drafting compelling Social Media posts and content.

• Must reside in Abu Dhabi or be willing to relocate.
• This role is a fully seconded role at the client side
• Willing to work additional or irregular working hours as needed and allowed by local regulations.

APCO Worldwide is an advisory and advocacy consultancy helping leading public and private sector organizations be catalysts for progress by navigating the challenges of today, acting with agility, anticipating social risk and building organizational reputations, relationships and solutions to succeed. APCO is proudly an independent and majority women-owned business.

In a rapidly evolving global context, rising expectations for organizations and a time of transformational change, APCO strives to add value to our clients’ enterprises and benefit society. We enable clients to achieve their objectives through insightful counsel, compelling narratives and creative solutions. The values we share reflect our commitment to our people and our clients and we aspire to meet the highest business standards in our industry.

Our work transcends borders , and in addition to our almost 40 years of experience, the reach of APCO’s team allows us to meet client challenges across the globe. We have more than 30 offices around the world, with our work reaching more than 80 markets and going far beyond lines on maps.