Content Writer- Hospital Experience

Department Icon Digital Marketing/Marketing
Posted: 1 day ago
3-6 years
Chennai
Digital Marketing/Marketing
work from office
Full Time
Closes 11 Jan 2027

Posted: 1 day ago
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Job Description

  • Content Development & Strategy
    • Create, edit, and manage medically accurate content for websites, blogs, social media, newsletters, patient education material, and campaigns.
    • Ensure all content aligns with the organizations brand, voice, and compliance standards.
    • Translate complex medical concepts into simple, engaging, and patient-friendly language.
  • Editorial Oversight
    • Review and fact-check medical content prepared by writers, interns, or marketing teams.
    • Maintain consistency, accuracy, and adherence to ethical medical communication practices.
    • Build and manage a content calendar with regular updates.
  • Collaboration & Cross-Functional Support
    • Work closely with doctors, healthcare specialists, product teams, and marketing professionals.
    • Provide medical insights for campaigns, product launches, or awareness initiatives.
    • Support internal teams with training materials, clinical content, and presentations.
  • Compliance & Quality Control
    • Ensure all content complies with regulatory guidelines (MCI/NMC, FDA, DCGI, etc., as applicable).
    • Stay updated with medical research, guidelines, and healthcare trends.
  • Performance Tracking
    • Monitor content performance using analytics tools.
    • Suggest improvements based on audience engagement and feedback.

Skills

HospitalContentContent StrategyContent DevelopmentContent WritingWritingDesignContent DesigningMediaMarketing

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About Company

Apollo Hospitals was established in 1983 by Dr. Prathap C Reddy, renowned as the architect of modern healthcare in India. As the nation's first corporate hospital, Apollo Hospitals is acclaimed for pioneering the private healthcare revolution in the country. Apollo Hospitals has emerged as Asia's foremost integrated healthcare services provider and has a robust presence across the healthcare ecosystem, including Hospitals, Pharmacies, Primary Care & Diagnostic Clinics and several retail health models. The Group also has Telemedicine facilities across several countries, Health Insurance Services, Global Projects Consultancy, Medical Colleges, Medvarsity for E-Learning, Colleges of Nursing and Hospital Management and a Research Foundation. In addition, 'ASK Apollo' - an online consultation portal and Apollo Home Health provide the care continuum.

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