Business Development/ Sales Manager – IT SaaS

Key Responsibilities

• Identify and generate new business opportunities through inbound and outbound sales activities.
• Qualify leads and understand prospects’ business needs, challenges, and buying requirements.
• Conduct engaging product demonstrations for prospective customers, both virtually and in person.
• Clearly communicate the product’s features, benefits, use cases, and ROI.
• Manage the complete sales cycle from lead qualification to product demo, negotiation, and closure.
• Follow up consistently with prospects and move opportunities through the sales funnel.
• Build and maintain strong relationships with prospects, customers, and key decision-makers.
• Prepare proposals, quotations, presentations, and commercial negotiations as required.
• Maintain accurate records of leads, opportunities, activities, and pipeline status in the CRM.
• Work closely with Product, Marketing, Customer Success, and other teams to ensure a smooth customer journey.
• Meet and consistently achieve monthly and quarterly sales targets.
• Track market trends, competitor offerings, and customer feedback to identify new sales opportunities.
• Contribute to improving sales processes, messaging, demo strategies, and conversion rates.

Required Skills & Experience

• 4+ years of experience in B2B SaaS sales or business development.
• Proven experience in converting leads into customers and achieving sales targets.
• Hands-on experience conducting software/SaaS product demos for prospective clients.
• Strong understanding of the B2B sales cycle and lead qualification process.
• Excellent communication, presentation, negotiation, and interpersonal skills.
• Ability to understand customer pain points and position SaaS solutions accordingly.
• Experience working with CRM tools such as Salesforce, HubSpot, Zoho, or similar.
• Strong follow-up and pipeline management skills.
• Self-motivated, target-oriented, and comfortable working in a fast-paced environment.
• Ability to engage with decision-makers and confidently handle objections.

Preferred Qualifications

• Experience selling B2B SaaS, IT solutions, enterprise software, or technology products.
• Experience handling international clients or enterprise accounts.
• Familiarity with consultative and solution-based selling.
• Experience managing the complete sales funnel from prospecting → qualification → demo → proposal → negotiation → closure.

Key Performance Indicators (KPIs)

• Qualified leads generated and managed
• Product demos conducted
• Demo-to-opportunity conversion
• Lead-to-customer conversion rate
• Monthly/quarterly revenue generated
• Sales pipeline value
• Average sales cycle
• Customer acquisition and retention

What We’re Looking For