Performance Marketing Lead

Department Icon Digital Marketing/Marketing
Posted: 8 months ago
5-10 years
Thanjavur
Digital Marketing/Marketing
work from office
Full Time

Posted: 8 months ago
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Job Description

ARA Discoveries Private Limited is Hiring !!!!


Performance Marketer lead / Funnel Specialist (ROI-driven, AI-enabled) Experience: 5+ years (hands-on)

Salary: Best as per Market Standards + performance incentives Location: Onsite


Key Responsibilities

  • Design and manage lead generation funnels • Run and optimize paid campaigns (Meta, Google, etc.)
  • Implement conversion tracking & retargeting

Use AI tools for:

  • Ad copy & creative optimization
  • Funnel analysis
  • Performance forecasting
  • Continuously improve ROAS & CPL
  • Collaborate with content & design teams

Must-Have Skills

  • Proven experience in performance marketing
  • Strong funnel strategy knowledge
  • Hands-on AI tools usage for ads & analytics
  • Data-driven decision making
  • Clear understanding of lead quality vs volume

Good to Have

  • SaaS / service industry exposure
  • Landing page optimization experience
  • CRM integration knowledge

If you are interested , please share your resume to hr.aradiscoveries@gmail.com or contact 8110034341 ( Sowmiya Kannan)


Skills

Performance MarketingGoogle AdsPaid MediaGrowth MarketingFunnel AnalysisMeta AdsPaid MarketingMediaConversion TrackingLanding PageOptimizationMarketing

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