Social Media Marketing Specialist

Department Icon Digital Marketing/Marketing
Posted: 4 months ago
5-7 years
Noida, Uttar Pradesh
Digital Marketing/Marketing
work from office
Full Time

Posted: 4 months ago
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Job Description

LinkedIn & Brand Development Specialist

Role Summary

The LinkedIn & Brand Development Specialist will drive ARKs visibility, engagement, and brand recognition across LinkedIn and related digital channels. This role will support company branding, executive branding, content strategy, audience growth, and LinkedIn outreach initiatives.

Key Responsibilities

  • Manage ARKs LinkedIn presence.
  • Develop and execute LinkedIn content strategies.
  • Support executive and leadership branding initiatives.
  • Build and manage LinkedIn outreach campaigns.
  • Monitor engagement, audience growth, and campaign performance.
  • Identify trends and opportunities to improve visibility.
  • Collaborate with internal teams to create relevant content.
  • Experiment with new content formats and engagement strategies.

Required Qualifications

  • 5 years of social media, branding, or digital marketing experience.
  • Deep understanding of the LinkedIn platform and best practices.
  • Strong content creation and communication skills.
  • Experience with analytics and performance reporting.

Ideal Candidate Traits

  • Creative thinker.
  • Strong communicator.
  • Social media savvy.
  • Comfortable experimenting.
  • Growth-oriented mindset.

Skills

BrandingDigital MarketingCampaign PerformanceContent CreationContent StrategyMediaMarketingSocial Media Marketing

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