Marketing And Public Relations Specialist

Department Icon Digital Marketing/Marketing
Posted: 2 months ago
6-8 years
Gurugram, Haryana
Digital Marketing/Marketing
work from office
Full Time

Posted: 2 months ago
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Job Description

ASG Eye Hospitals is looking for a hands-on PR Manager to own agency performance, media placements, and brand narrative — driving visibility as the group grows.

Key Responsibilities

  • Own the day-to-day relationship with ASGs PR agency; set targets, review output, and hold the agency accountable to a defined scorecard.
  • Drive a consistent pipeline of byline articles for group leadership in business, trade, and health media, tied to the companys growth.
  • Track and report share of voice against competitors across media and digital mentions
  • Build and maintain relationships with key journalists and editors across business, healthcare, and trade press
  • Coordinate PR support for major company milestones
  • Partner with the YouTube/content function to align PR narrative with video and digital content output
  • Manage crisis/reactive PR situations with speed and sound judgment
  • Report monthly on PR output against scorecard metrics to the ASG leadership

Ideal Background

  • 6–8 years in PR, with at least 2–3 years managing agencies from the client/brand side
  • Demonstrated track record of securing tier-1 media placements and executive bylines
  • Comfortable working directly with senior leadership and able to translate PR value in business terms
  • Strong bias for output and follow-through over process; low tolerance for excuses, whether from the agency or internally

*Please note, this is not a performance marketing role. This is purely Public Relation and Market Communication role. Candidates who are directly working with the brand will be considered.

Skills

MediaMarketing

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