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Job Description
ASG Eye Hospitals is looking for a hands-on PR Manager to own agency performance, media placements, and brand narrative — driving visibility as the group grows.
Key Responsibilities
- Own the day-to-day relationship with ASGs PR agency; set targets, review output, and hold the agency accountable to a defined scorecard.
- Drive a consistent pipeline of byline articles for group leadership in business, trade, and health media, tied to the companys growth.
- Track and report share of voice against competitors across media and digital mentions
- Build and maintain relationships with key journalists and editors across business, healthcare, and trade press
- Coordinate PR support for major company milestones
- Partner with the YouTube/content function to align PR narrative with video and digital content output
- Manage crisis/reactive PR situations with speed and sound judgment
- Report monthly on PR output against scorecard metrics to the ASG leadership
Ideal Background
- 6–8 years in PR, with at least 2–3 years managing agencies from the client/brand side
- Demonstrated track record of securing tier-1 media placements and executive bylines
- Comfortable working directly with senior leadership and able to translate PR value in business terms
- Strong bias for output and follow-through over process; low tolerance for excuses, whether from the agency or internally
*Please note, this is not a performance marketing role. This is purely Public Relation and Market Communication role. Candidates who are directly working with the brand will be considered.
Skills
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