Performance Marketing Manager

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• MarketingActively hiringPosted 8 weeks ago
• Performance Marketing Manager
• Bring serious aspirants to AthenaPrep at a cost that works — and prove it with numbers youd defend to a sceptic.
• Apply for this role
• Experience 3–6 yrs
• Location Remote (India)
• Arrangement Remote
• Employment Full-time
• Department Marketing

Responsibilities

• Own paid acquisition across Meta, Google and YouTube end to end
• Write and test creative that speaks like an aspirant, not a brochure
• Improve landing-page conversion in partnership with product and design
• Report CAC and payback honestly, including when a channel isnt working
• Find the channels nobody in this category is using well yet

• 3+ years running paid acquisition with real budget ownership
• Strong analytics instincts; you can tell signal from noise
• Copywriting ability — you brief creative by writing it first
• Experience with attribution and its limits

Nice to have, not required — apply even if none of these are true of you.

• Edtech or subscription-product experience
• Familiarity with Indian regional targeting and languages
• Lifecycle and retention marketing

What success looks like

How well judge this role together — shared with you on day one, not at review time.

• Blended CAC falls while paid volume grows
• Payback period stays inside the target window
• A repeatable creative testing process exists and is documented

Growth path

• 1

First 90 days

Take ownership of paid channels and establish clean reporting.

• 2

Year one

Own the full acquisition mix, paid and organic.

• 3

  Beyond

• Grow into Head of Marketing.
• Skills youll use

• Paid social
• Google Ads
• Analytics
• Copywriting
• CRO

• Remote-first

Work from anywhere in India, with hours you actually control.

• Meaningful ownership

Early team members share in what they help build.

• Learning budget

Books, courses and conferences that make you better at the craft.

• Full AthenaPrep access

Every plan unlocked, for you and your immediate family.

• Equipment that helps

The machine and setup you need to do focused work.

• Time thats genuinely off

Generous leave, and no expectation of being reachable on it.

Hiring timeline

• 1

  You apply

• We reply within 3 days
• A short note on why this problem interests you beats a long CV. Links to things youve made help most.

• 2

  Intro conversation

• 30 minutes
• A relaxed call about your work, what you want next, and what were actually building. Questions go both ways.

• 3

  A real problem

• Take-home or live
• A small, time-boxed piece of work close to what the role actually involves. No trick puzzles, no unpaid project work.

• 4

  Conversation with the founder

• 45 minutes
• Values, ownership, and how youd want the first ninety days to go.

• 5

  Offer

• Within a week
• Clear terms, clear scope, and a start date that works for you.
• Questions
• Yes. We care much more about evidence of craft than years of experience — a project you built and can explain in depth counts for more than a familiar company name.
• Yes, remote-first across India, and async by default. We write decisions down so nobody needs to be online at a particular hour to stay in the loop.
• Usually under three weeks from application to offer. We reply to every application within three days, even when the answer is no.
• Yes, and they are real work with real ownership, not shadowing. Strong interns are regularly offered full-time roles.
• Join the talent community below. We open roles as we grow, and the people already in the pool are the first ones we contact.
• Next.js and TypeScript on the front end, Postgres via Supabase, and an AI layer built on retrieval over our own content. You do not need prior experience with all of it.
• Think this is you
• A short note on why this problem interests you beats a long CV. If youre close but not an exact match, apply anyway — wed rather read your note than miss you.
• Apply for Performance Marketing Manager Join talent community
• Apply now