Availity - Director - Product Management

Role Overview:
We are looking for a Director, Product to own and drive the end to end strategy, discovery, delivery, and outcomes for a defined product area. This role goes beyond backlog managementit requires strong customer and market insight, strategic thinking, data driven decision making, and cross functional leadership.
The Director, Product will play a key role in shaping multi quarter roadmaps, identifying high impact opportunities, and delivering measurable business outcomes for providers, payers, and partners in the US healthcare ecosystem.
Key Responsibilities:
Product Strategy & Vision:
- Own the product vision and multi quarter roadmap for a defined product or portfolio area, balancing near term delivery with long term strategic bets.
- Identify and articulate customer problems, market opportunities, and strategic trade offs to senior stakeholders.
- Anticipate industry, regulatory, and market shifts in US healthcare and translate them into product direction and investment choices.

Customer & Market Discovery:
- Lead product discovery by synthesizing customer research, usage data, support insights, and market signals.
- Translate insights into clear problem statements, opportunity areas, and value hypothesesnot just feature requests.
- Partner with UX and research teams to validate problems and solutions early and continuously.
End to End Product Ownership:
- Own initiatives from discovery through launch and post launch optimization, treating outcomesnot launchas the measure of success.
- Define success metrics, constraints, and acceptance criteria before development begins to enable fast, confident execution.
- Proactively manage dependencies, risks, and sequencing across teams.
Execution & Cross Functional Leadership:
- Work closely with Engineering, Design, QA, Data, Sales, and Operations to deliver high quality outcomes.
- Manage, mentor product management team.
- Act as the single threaded owner for product decisions within the area of responsibility.
- Communicate product initiatives clearly using structured frameworks (e.g., Problem - Impact - Solution - Benefit - Value).
Data, Metrics & Outcomes:
- Define and track product success metrics tied to business goals such as adoption, efficiency, cost reduction, revenue, and customer satisfaction.
- Use data to evaluate performance, generate insights, and influence future roadmap decisions.
- Hold yourself and the team accountable for measurable outcomes, not just outputs.