CBG:Area Sales Manager - Equipment Finance

About Commercial Banking Group

The Commercial Banking Group is responsible for delivering One Axis to clients with a turnover between Rs 10 Crs. to Rs 250 Crs. by offering products & solutions around forex, trade, payments, cash management and tax payments along with retail products like salary, trust services, forex, commercial card, credit cards etc

About the Role

The Area Sales Manager leads a network of sales managers and is responsible for business expansion and growth of the lending book of the area so as to achieve the topline and profitability goals. The ASM coordinates with the sales managers to ensure that they are able to respond proactively to the business issues and challenges by providing them with the required guidance and support. The ASM is also responsible for meeting the clients and helping the sales managers to resolve the queries and for maintaining regulatory and procedural compliance

• Key Responsibilities
• . Manage the Sales Managers and achieve the sales targets across products and channels
• . Conduct sales team meetings and set targets with individual SM to ensure tight control on sales process
• . Manage relations with attached bank branches, ARMs etc. in the location
• . Handle negotiations with the sales team and arrange meetings between the sales team and Regional Sales Managers (RSM)
• . Develop new tie-ups and support Sales Managers for similar initiatives
• . Plan/design sales programs, contests and presentations at Local level
• . Responsible for launching new products in the marketplace
• . Manage client relationship through all phases of the sales cycle
• . Develop sales strategies to improve market share in all product lines and identify new business development opportunities
• . Identify training needs by analyzing changing market trends, channel deployment etc. and give suitable feedback suggestions to the RSM
• . Ensure highest levels of employee relationship, satisfaction, motivation and engagement are maintained to drive results
• . Coordinate with the Operations and Risk teams to understand and contribute to overall processes and profitability across locations
• Qualifications
• Optimal qualification for success on the job is:
• . Graduation/ Post-Graduation from a recognized institute
• Role Proficiencies:
• For successful execution of the job, the candidate should possess the following:
• . Knowledge of industry, technology, marketing, and product trends
• . Knowledge of regulatory guidelines and norms
• . Good communication (both verbal and written) skill in both English and the local language
• . Ability to manage complex client situations
• . Ability to manage risk and uncertainty for self and team within a dynamic priority-setting environment
• . Ability to handle pressure and meet deadlines