RL - Consumers:Area Sales Manager - Personal Loan - Branch

Department Icon Business Development / Sales
Posted: 5 hours ago
0-1 years
Delhi, Delhi
Business Development / Sales
work from office
Full Time
Closes 13 Dec 2026

Posted: 5 hours ago
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Job Description

Area Sales Manager PL Branch - CONSUMER LOANS, RETAIL LENDING

About the Business Group:
The Consumer Loan department is a part of Retail Lending business of the bank andoffers Personal loans and Education Loans to all categories of customers Pan India.
About the Role:
The role Area Sales Manager - Personal Loan involves driving Personal Loan business through a team of Sales Managers, ensure growth in Book Size, maintain product level profitability, build a robust distribution, deliver on the new initiatives rolled out. It requires strategic planning and execution to boost revenue, grow the portfolio, and maintain risk and compliance.
Details of the Role:
DepartmentRetail LendingGradeM/SM/AVP
Sub-DepartmentRL- Consumer LoansReporting (Business)AVP/VP
LocationMumbaiReporting (Matrix)
Key Responsibilities:
  • Business Goals & Profitability
    • Responsible for driving the P&L of Personal Loans
    • Prepare the sales budget and execute strategies that enable achieving the target
    • Prepare Monthly, Quarterly, and Annual sales forecasts and be responsible for the Area sales target along with the growth and profitability of the portfolio
  • Audit, Compliance, and Risk Management
    • Ensure risk compliance through the completion of FCI and Internal Investigations observations, and repeat observations, ensuring timely and satisfactory closure.
    • Be responsible for the quality of the business portfolio by closely working with Risk and Credit teams and ensuring RAC Audits.
  • Sales and Channel Development
    • Develop and enhance new and existing channels of sales, such as Connectors, AVC, and Branch.
    • Ensure Siddhi adoption and usage.
    • Ensure digital adoption (MLP) and scale up applications through digital journeys
    • Responsible for Cross sell and Vas products penetration.
    • Responsible of Resource activation.
    • Responsible for Productivity of SM and RO.
    • Responsible for setting up right distribution span across areas and segments.
  • Customer Experience
    • Oversee a fulfilling customer journey leading to customer delight and making the Bank the partner of choice.
    • Increase customer retention and drive engagement across existing customers to improve Net Promoter Score, customer satisfaction.
    • Responsible for FTR for his territory.
  • Collaboration and People Priorities
    • Collaborate with cross-functional partners to drive business results
    • Control regrettable attrition across all grades to maintain a strong and motivated team
    • Drive various people agenda, including but not limited to, values, talent management, internal mobility, culture, learning and developments
Role Requirements:

Qualification:

  • Graduation/post-graduation from a recognized institute
  • 7+ sales experience (unsecured loans preferred) with at least 3-4 years in Personal loans
Role Proficiencies:
  • Strong sales orientation
  • Proficiency in managing complex client relationships, diverse stakeholders
  • Capability to handle pressure and meet deadlines
  • Skill in managing large, geographically spread team coaching and mentoring team members
  • Competence in managing within a dynamic, priority-setting environment
  • Strong risk and compliance mindset
  • Adept at communication and interpersonal skills

Skills

SalesCustomer ExperienceCustomer RetentionCustomer SatisfactionSales ManagerArea Sales

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About Company

Axis Bank, one of India's leading private sector banks, is recognized for its innovative financial solutions and customer-centric approach. With a strong presence spanning across retail, corporate, and institutional banking, Axis Bank offers a comprehensive range of products and services tailored to meet the diverse needs of its customers. Committed to leveraging technology to enhance banking experiences, Axis Bank provides convenient digital banking platforms and cutting-edge financial tools. With a focus on transparency, integrity, and customer satisfaction, Axis Bank continues to be a trusted partner for individuals and businesses alike. Explore exciting career opportunities with Axis Bank, where talent is nurtured, and aspirations are realized in shaping the future of banking in India.

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