Business Unit Head - Pharma/Ayurvedic/OTC

Position: Business Unit Head - Pharma + Ayurvedic / OTC

Role Purpose:

Drive rapid growth for an organization with a diversified portfolio of Proprietary and OTC product formulations, scaling revenues to 200 Cr in the next 2 years. The role demands a seasoned leader with deep core pharma grounding (20 years) and recent 5 years in OTC / FMCG / Ayurvedic portfolios, blending medical credibility with consumer and trade execution.

Key Responsibilities:

P&L Ownership:

• Full accountability for portfolio performance, profitability, and growth.

Sales & Marketing Leadership:

• Manage doctor prescribed classical products and proprietary formulations.
• Balance medical marketing with trade and distribution strategies across urban, rural, OTC, and FMCG channels.

Strategic Expansion:

• Build new verticals in rural healthcare and emerging markets.
• Strengthen distribution footprint and trade partnerships.

Team Leadership:

• Lead large cross functional teams across sales, marketing, and operations.
• Develop leadership pipelines and succession planning.

Market Development:

• Segment and position products across therapy areas (cardio, ortho, vaccines, wellness).
• Execute differentiated go to market strategies for both medical and consumer channels.

Candidate Profile:

Experience:

• Minimum 25 years overall, with 20 years in core pharma and last 5 years in OTC / FMCG / Ayurvedic portfolios.

Career Path:

• Sales foundation, transition into marketing, return to sales / BU leadership.

Domain Exposure:

• Pharma (Rx), OTC, Ayurvedic, FMCG.

Functional Expertise:

• Must have held senior leadership roles such as Sales Head, Marketing Head, BU Head.

Market Exposure:

• Pan India portfolio management; rural and trade channel experience essential.

Education:

• MBA preferred with specialization in Pharma but not mandatory.

Value Proposition:

• Strategic autonomy to shape both medical and trade channels.
• Lead multi therapy portfolios with rapid P&L growth.
• Positioned as a gateway to C suite leadership in a sector blending pharma rigor with consumer health dynamism.