Business Development Manager - Brand Solutions & Marketing

Position : Business Development Manager - Brand Solutions & Marketing

• Drive a minimum monthly revenue of ₹30 Lakhs; acquire new brand clients and build a pipeline of mid-market and enterprise accounts.
• Leverage existing industry relationships; own the full sales cycle from prospecting and pitching to negotiation and closure; build long-term partnerships and repeat business.

• Understand brand objectives, audiences, budgets and campaign requirements; pitch customised solutions, not standard ad packages.
• Sell integrated solutions across influencer, digital, content and social media marketing, brand activations and creative; identify cross-sell and upsell opportunities.

• Build relationships with CMOs, Marketing Heads, Brand Managers, Digital Heads, Category Heads and founders across FMCG, consumer, BFSI, auto, real estate, lifestyle, retail, education and technology.
• Represent BossWallah at industry events and forums; build strategic partnerships and referral channels.

• Translate client briefs into commercially viable solutions with strategy, creative, influencer and execution teams; lead pitches, negotiations and commercial discussions.
• Build annual and quarterly opportunities with key accounts; drive renewals, repeat campaigns and larger engagements.

• Maintain a healthy pipeline; track leads, meetings, proposals, conversions and revenue; prepare monthly forecasts and reports; take full ownership of revenue commitments.

• 3–5 years in B2B business development or sales of marketing solutions.
• Has sold directly to brands – not just media agencies or intermediaries.
• Background in a digital, influencer, integrated, creative or brand-solutions agency, or a marketing services / martech business.
• Strong grasp of brand, digital, influencer, content and campaign solutions.
• Established relationships with brand-side marketing decision-makers.
• Proven closer of high-value mandates; strong negotiation, presentation and networking skills.
• Self-driven and target-oriented; builds own pipeline independently.

• Experience limited to selling media inventory, ad slots, sponsorship packages or ad placements (newspaper, TV, radio, outdoor, digital space).
• Only managed existing accounts without winning new business.
• Primarily lead generation, with limited pitching and deal-closing.