Demand Generation, Manager

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
8-14 years
Bengaluru / Bangalore, Karnataka
Digital Marketing/Marketing
Work from Office
Full Time

Posted: 1 year ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

Bounteous x Accolite makes the future faster for the worlds most ambitious brands. Our services span Strategy, Analytics, Digital Engineering, Cloud, Data & AI, Experience Design, and Marketing. We are guided by Co-Innovation, our proven methodology of collaborative partnership.

Bounteous x Accolite brings together 5000+ employees spanning North America, APAC, and EMEA, and partnerships with leading technology providers. Through advanced digital engineering, technology solutions, and data-driven digital experiences, we create exceptional and efficient business impact and help our clients win.

Profile Summary

  • We are seeking a Demand Generation Manager to join our growing team! You will be a key player in planning marketing demand generation activities and growing Bounteous x Accolite brand recognition with our prospective and existing clients in the APAC region.
  • You will work closely with the Bounteous x Accolite business development team, vertical and practice leaders and strategic alliances team to coordinate marketing activities and programs, ultimately driving marketing qualified leads.
  • The marketing vision at Bounteous x Accolite is to enable greater visibility and create more opportunities to reach key stakeholders at pivotal turning points in the decision-making process. Through our industry partnerships and joint offerings, we distinguish Bounteous x Accolite from other channel and brand partners by providing unique POVs and paving the way in providing best-in-class digital experience solutions.

Information Security Responsibilities

  • Awareness on information security measures such as acceptable use of information assets, malware protection, password security
  • Understand and report security risks and how they impact the confidentiality, integrity, and availability of information assets
  • Understand how data is stored, processed, or transmitted from a Data privacy and protection standpoint

Role And Responsibilities

  • Support the marketing departments initiatives with the planning, execution, and tracking of marketing demand gen ABM programs aligning with the APAC based BUs Go to market strategies.
  • Establish regular touch points with key stakeholders to discuss new prospects, existing accounts, marketing plans, and align on next-steps
  • Generate leads and opportunities through high-quality marketing events with partners, such as conferences, webinars, and in-market events. Draft marketing content in coordination with subject matter experts including blog posts, event descriptions, social media posts, and more to create marketing assets and promote marketing activities
  • In collaboration with internal stakeholders and external partners, develop content and perform outreach to drive event attendance
  • Perform post-event outreach and follow-ups
  • Identify industry trends, attend webinars, and review analyst reports to leverage key learnings and share insights with members of the larger team
  • Maintain content calendars, email results trackers, and collaborate with product SMEs on development of blogs and white papers
  • Become well-versed in Bounteous x Accolite solution offerings, services, and capabilities
  • Other duties as required.

Preferred Qualifications

  • 8-14 years previous experience in digital transformation consulting or with a digital agency
  • Experience driving leads and planning marketing activities
  • Exceptional written and verbal communication skills
  • Great project management skills
  • Strong interpersonal skills and an ability to build relationships internally and with partner marketing and sales contacts
  • Driven and ambitious individual with a strong desire to succeed
  • Highly organized with strong attention to detail
  • Excellent computer skills, including Excel and PowerPoint. Pardot and knowledge of Sales force.
  • Knowledge of email marketing, web analytics preferred
  • Marketing, business, or communications degree preferred

We invite you to subscribe to our monthly and quarterly newsletters to stay up to date with the latest job openings as well as resources and tips for job seekers here .

Research shows that women and other underrepresented groups apply only if they meet 100% of the criteria of a job posting. If you have passion and intelligence, and possess a technical knack (even if youre missing some of the above), we encourage you to apply.

Bounteous is focused on promoting an inclusive environment and is proud to be an equal opportunity employer. We celebrate the different viewpoints and experiences our diverse group of team members bring to Bounteous. Bounteous does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, or any other status protected under federal, state, or local law.

In addition, you have the opportunity to participate in several Team Member Networks, sometimes referred to as employee resource groups (ERGs), that host space with individuals with shared identities, interests, and passions. Our Team Member Networks celebrate communities of color, life as a working parent or caregiver, the 2SLGBTQIA+ community, wellbeing, and more. Regardless of your respective identity, there are various avenues we involve team members in the Bounteous community.

Bounteous is willing to sponsor eligible candidates for employment visas.

Skills

Email MarketingDigital TransformationMediaMarketing

If a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.

About Company

Bounteous is a global experience agency that helps Fortune 500 brands create and implement digital strategies. They specialize in areas like eCommerce, digital marketing, and customer experience.

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