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Job Description
- Position Title Assistant Manager - Performance Marketing
- Function Sales
- Location Bangalore
- Key Job Responsibilities
- Console Execution
- Set up and manage campaigns on Zepto, Blinkit, Instamart
- Handle bids, keywords, budgets, and daily optimization
- Performance Optimization
- Improve CPC, CTR, CVR, and ROAS through data-led actions
- Use search and performance insights to drive growth
- Test and Scale
- Run A/B tests on creatives, formats, and keywords
- Scale winning campaigns quickly
- Budget Control
- Track daily spends vs plan
- Reduce wastage and improve ROI
- Operational Management
- Manage multiple campaigns with fast turnaround
- Maintain hygiene across dashboards and reports
- Desired competencies 35 years of experience in Performance Marketing, Retail Media, E-
- commerce, Quick Commerce, or agency background preferred
- Hands-on experience with advertising consoles/platform dashboards is
- mandatory
- Strong analytical skills with a sharp focus on execution and performance
- delivery
- Comfortable working with live dashboards, real-time data, and campaign
- performance metrics
- Education Qualification Graduate in any discipline
- Experience (in years)
- 3-5 Years of experience
- Stakeholders (Internal)
- Stakeholders (External) Vendors, Agencies
Skills
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About Company
Britannia Industries Limited, founded in 1918, is headquartered in Kolkata, West Bengal, India and operates in Food processing. It operates as public limited company under public ownership.
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