Posted: 2 weeks ago
Posted: 2 weeks ago
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Job Description
- Principal Tasks & Responsibilities
- 1. Regional Sales & Business Achievement
- Drive achievement of monthly, quarterly, and annual regional sales targets.
- Ensure brand-wise sales achievement with special focus on priority/Aatmanirbhar brands.
- Ensure each ABM and FO achieves territory targets and improves overall productivity.
- Maintain business hygiene by reducing sales returns and minimizing expiries.
- Ensure accurate forecasting for uninterrupted product availability.
- Strengthen coordination with distributors and channel partners.
- Ensure achievement of collection and receivables targets.
- Take corrective actions for slow-moving or underperforming products.
- Drive balanced growth across therapy segments.
- 2. Leadership & Team Development
- Lead, coach, and mentor ABMs to drive high performance.
- Monitor field productivity metrics:
- Minimum Doctor Call Average of 12
- 95%+ MCR coverage
- 95% KOL coverage
- Conduct regular field visits and joint working to improve execution quality.
- Build a performance-driven and compliant sales culture.
- Ensure manpower planning, retention, and capability development.
- 3. KOL & Key Customer Development
- Develop and sustain strong relationships with KOLs and key customers.
- Support implementation of strategic alliance programs to maximize ROI.
- Periodically track KOL contribution and initiate corrective interventions.
- Personally engage with high-value customers to strengthen brand positioning.
- 4. Marketing & Strategy Execution
- Ensure effective implementation of marketing programs (CMEs, symposiums, brand campaigns).
- Translate business strategy into regional action plans.
- Track implementation effectiveness and close execution gaps.
- Monitor team performance and compliance through Phyzii reporting.
- Implement local strategies in alignment with national business objectives.
- Key Skills & Competencies
- Regional Sales Strategy & Target Achievement
- Leadership & Performance Management
- Business Forecasting & Distribution Management
- KOL & Key Account Management
- Data Analysis & Decision Making
- Execution Excellence & Compliance Orientation
Skills
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